Email Marketing Specialist

1 day ago

Kolkata, West Bengal, India Smith Retail Ventures Private Limited Full time ₹ 19,20,000 - ₹ 38,40,000 per year

Email Marketing Executive

Location: Kolkata / Noida | Company: 21genx | Experience: 2+ years

We're looking for a skilled Email Marketing Executive to plan and execute end-to-end email campaigns that drive engagement and conversions. You'll create compelling content, design responsive templates, manage segmentation, and ensure compliance with best practices and data regulations.

Responsibilities:

  • Develop and run targeted email campaigns.
  • Write engaging content and optimize designs for all devices.
  • Conduct A/B testing and track performance metrics (open rate, CTR, ROI).
  • Maintain clean databases and ensure GDPR/CAN-SPAM compliance.
  • Collaborate with design, content, and analytics teams.

Requirements:

  • 2+ years' experience in email marketing.
  • Proficient in Mailchimp, HubSpot, or similar tools.
  • Strong analytical, creative, and communication skills.

Job Type: Full-time

Pay: ₹25, ₹40,000.00 per month

Work Location: In person

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