Senior Director of Product Management

Level: Senior Director / AVP / VP – Product (Depending on Experience)

Location: Noida

At
PhysicsWallah (PW)
, we've built one of India's largest and most trusted learning ecosystems - reaching over
100M learners
, with millions of paid students across digital and hybrid platforms.

Now, we're entering our next chapter:
transforming this massive reach into sustainable, scalable revenue growth.

We're looking for a
Senior Director / AVP / VP – Product (Revenue & Growth)
to lead PW's next phase of growth - driving user acquisition, conversion, and monetization through seamless, high-performing product experiences.

Your mission:
build and scale the systems, funnels, and experiences that convert learning needs into commitment, and learners into loyal subscribers.

About the Role

As the
Product Leader for Revenue & Growth
, you'll own PW's end-to-end
growth and monetization funnel
- from user acquisition on the app to free-to-paid conversion, checkout optimization, upselling, and renewals.

You'll be responsible to build a single, unified growth function, ensuring seamless user journeys, unified data flows, and measurable impact across every stage of the funnel and unlock next wave of growth for PW.

This is a
strategic and operational leadership role
, where you'll drive measurable business impact through deep product thinking, experimentation, and revenue innovation, working closely with Marketing, Sales, Data Science, and Business teams.

What You'll Own:

• Lead the unified Revenue & Growth charter
  for PW's main app - owning metrics like signup success, activation rate, free-to-paid conversion, and renewal.
• Own and improve
  core growth KPIs
  , including:
• Acquisition Metrics:
  Signup success rate, CAC efficiency
• Activation Metrics:
  First session success, early engagement milestones
• Conversion Metrics:
  Free-to-paid conversion, checkout completion, funnel drop-offs
• Monetization Metrics:
  ARPU, upsell %, renewal rates, LTV/CAC ratio
• Architect scalable systems for:
• Conversion Optimization:
  Funnel experimentation, pricing tests, checkout flows
• Experimentation Pipelines:
  A/B and multivariate testing for funnel uplift
• Personalization Engines:
  Dynamic nudges and offers to maximize purchase intent
• Collaborate with Marketing to
  align acquisition efforts
  (SEO, referral, performance marketing) with in-app conversion goals.
• Partner with CRM and Sales teams to ensure
  consistent messaging and lead handling
  throughout the funnel.
• Build
  subscription and upsell frameworks
  that drive lifetime value and retention across learning categories.
• Drive a culture of
  data-driven growth
  , running structured experiments and tying every initiative to measurable ROI.
• Mentor and grow PMs across the revenue pod, building a high-performance, experimentation-driven product organization.
• Unify and lead all revenue product charters
  (SalesTech, Monetization, MarTech) under a single strategic vision.

What You Bring:

• 10+ years of Product Management experience
  , with at least
  5+ years leading Growth, Monetization, or Conversion product teams
  at scale (1M+ MAU B2C preferred).
• Proven success in improving
  signup success, activation, conversion, and retention
  in high-scale consumer products.
• Deep experience in
  growth experimentation, funnel analytics, pricing, and conversion optimization.
• Hands-on expertise in
  A/B and multivariate testing
  , with a solid grasp of
  metrics, cohort analysis, statistical significance, and funnel diagnostics.
• Strong product sense for
  user motivation, purchase behavior, and monetization psychology.
• Strong collaboration & stakeholder management skills - aligning Product, Marketing, Sales, and Data teams toward unified growth goals.
• Strategic yet execution-oriented mindset - able to balance long-term growth bets with rapid, iterative experimentation.
• Experience leading high-performance PM teams, fostering ownership and measurable impact.
• Good to Have:
  Working knowledge / Exposure to SEO, CRM systems, lead intelligence models, or counseling workflow optimization.

Why This Role Matters:

PhysicsWallah is one of the few Indian edtech platforms with both
massive top-of-funnel scale
and
deep learner trust
. The opportunity and challenge is to convert that trust into scalable business growth.

As the leader for
Revenue & Growth
, you'll define how millions of learners move from exploration to purchase, designing seamless journeys that feel less like selling and more like enabling success.

You'll be at the intersection of
impact and scale
, helping build a sustainable business model for one of India's most loved education brands.