Executive Marketing

2 weeks ago

Pune, Maharashtra, India Upcurve Consumer Technologies Private Limited Full time ₹ 60,000 - ₹ 1,20,000 per year

Job Description:

We are looking for a creative and results-driven Marketing Executive / Associate to join our team. The ideal candidate will have 1-2 years of experience in digital marketing, social media management, and content creation. You will work closely with the marketing team to plan, execute, and analyze marketing campaigns that drive business growth.

Key Responsibilities:

  • Assist in planning and executing marketing campaigns across various channels (social media, email, digital ads).
  • Manage social media accounts (Facebook, Instagram, LinkedIn, etc.), including content creation, posting, and engagement.
  • Write engaging content for blogs, emails, and social media posts.
  • Conduct basic SEO practices to optimize web content and improve organic traffic.
  • Monitor campaign performance using tools like Google Analytics and providing reports.
  • Assist in creating marketing materials like banners, flyers, and online ads.
  • Conduct market research to identify new opportunities and audience trends.
  • Collaborate with design and sales teams to achieve marketing goals.

Required Skills:

  • 1–2 years of experience in marketing, preferably with exposure to digital marketing and social media.
  • Strong understanding of various social media platforms and their best practices.
  • Basic knowledge of SEO, Google Ads, and Facebook Ads.
  • Hands-on experience with marketing tools such as Hootsuite, Mailchimp, Canva, and Google Analytics.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively in a team and manage multiple tasks efficiently.
  • Capability to plan, conduct, and execute offline events.
  • Ability to shoot reels and maintain an active presence on social media.

Technical Skills:

  • Content Creation: Familiarity with Canva or similar design tools for creating visuals and marketing assets.
  • Marketing Tools: Google Ads, Facebook Ads, HubSpot, Mailchimp, Hootsuite
  • Analytics: Google Analytics, Facebook Insights
  • Design: Canva, basic Photoshop skills (if relevant)

Qualifications:

  • Bachelor's degree in marketing, Business, or a related field.
  • Experience in digital marketing and offline activity management.

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