Freelance PPC Expert
2 weeks ago
About the Role
We're looking for a data-driven and creative Freelance PPC Expert with at least one year of experience. You'll be responsible for planning, launching, and optimizing paid advertising campaigns to maximize ROI across platforms.
Key Responsibilities
- Plan, set up, and manage PPC campaigns on Google Ads, Bing, Facebook/Instagram, LinkedIn, and other platforms
- Conduct keyword research and competitor analysis to develop effective strategies
- Create engaging ad copy and visuals aligned with campaign goals
- Monitor daily performance and adjust bids, budgets, and targeting as needed
- Track and analyze metrics such as CTR, CPC, conversions, and ROI
- Prepare performance reports and provide recommendations for improvement
- Stay updated with the latest PPC trends, tools, and platform updates
Requirements
- Minimum 1 year of professional experience managing PPC campaigns
- Solid knowledge of Google Ads (Search, Display, Shopping), Facebook Ads Manager, and other ad networks
- Understanding of keyword research, targeting, bidding strategies, and conversion tracking
- Strong analytical skills and ability to work with data
- Good written communication skills for ad copy and reporting
Job Types: Permanent, Freelance
Pay: ₹500, ₹1,000,000.00 per year
Work Location: Remote
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