Senior Paid Media Manager
3 days ago
Senior Paid Media Manager,mobile will help to grow the foundation of mobile media for our organization. You\'ll play an integral role in building part of the structure of paid media. Your main role will be to set up a MMP, on-boarding and launch new mobile partners globally. You will be responsible for buying, planning, executing, optimizing and reporting on any media bought.
Responsibilities
Run mobile web and app download campaigns including creative, targeting and budget management.
Technical knowledge for how to handle mobile web and mobile app campaigns and be able to problem solve tracking issues.
Dive deep into reporting which includes but not limited to bids, device, audience segments, geo and demo targets, and creative, etc.
Build mobile media reports that are shared across teams and within marketing.
Identify mobile verification (i.e. fraud, viewability, etc.).
Direct experience with a MMP and has brought an MMP in-house.
Collaborate closely with cross-functional teams such as Marketing Analytics, Revenue Analytics, Data Science and Growth & Monetization to drive best practices, identify testing opportunities, and develop roadmaps.
Mentor and guide other Channel Managers with standard methodologies, new findings etc.
Skills and Qualifications
BA/BS degree, excellent written and verbal communication skills..
5-7 years of experience in performance paid media.
Highly organized and detail oriented.
Persistent track record in successfully handling multiple projects at a given time.
Proficiency with Microsoft Excel.
Teamworker and a independent player.
Sanjay Singh
Sanjay Singh holds a Master's degree in Computer Applications (MCA) from JNU University. Sanjay Singh is an experienced WordPress developer with over 6 years of experience. He specializes in PHP programming, HTML, CSS, and JavaScript, along with strong web development skills. Sanjay Singh has worked on a wide range of projects throughout his career, including small business websites and e-commerce platforms of varying sizes.In addition to her expertise in creating custom WordPress themes, Sanjay Singh regularly attends WordCamps and local meetups.
Job Category: Marketing
Job Type: Full Time
Job Location: Gurgaon
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