Trade Marketing Executive-Leading Retail MNC,BKC,Mumbai

7 days ago

Mumbai, Maharashtra, India Vsquare Consultants Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Role & responsibilities

Responsible for Trade Planning, Activation & Management in line with Brand Marketing strategy.

Derives the marketing plan into a detailed animation and promotional plan by Retailer.

Builds trade marketing plan and monitors execution by Corporate Trade Marketing and Visual Merchandising. Supports Key Account Managers and E-KAMs in preparing Retailer and discussions, in particular regarding the promotional calendar and the Trade and Visual Merchandising execution.

Trade Marketing Plan

Responsible for building a strong trade plan for each Retailer and Channel

Turn the marketing plan into a detailed animation and promotional plan by Retailer, including product launches and special events

Develops and owns the trade marketing plan as per the Brand Strategy and Product Marketing Calendar

Updates planograms by Retailer and door type

Conclude the Trade campaign analysis with inputs from Field team and the different available tools (BI etc.) and report results to Brand Manager and other applicable stakeholders Responsible for ordering and procuring GWP/ samples required as per marketing calendar/ trade plan by liaising with global and regional product Supply Chain Team

Retailer Support

Supports in preparing for Retailer discussions, regarding the promotional calendar and the Trade and Visual Merchandising execution

Collects feedback from retailer on all initiatives

Measures performance of Trade Marketing actions and strives for spend optimization

Financial

Planning and monitoring of budget for Gift-With-Purchase, Displayers, Point of Sales and VM material

Responsible for giving valid forecast inputs ensure forecast is aligned with trade plan focus Create shopping carts and follow up (for own responsible areas)

Consumers & Retail Experience

  • Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs across trade channels brick-mortar stores, e-retailers, owned media channels
  • Put together timely briefs for In-Store & Retail animation across new launches, 5-star campaigns, key shopping moments, exclusive events/masterclasses, etc. for the VM team to execute spanning across - merchandising, display, launch units, litho visuals and risers, lightboxes, animation & gamification requirements, counter signs, printed collaterals, pricing signages, etc.
  • Planning and executing promotional strategy to support events, Trade Shows & brand pop-ups.
  • Builds relationships with business partners and key customers, follows up on promotion efforts, keeps informed on sales force needs and assists sales management as necessary to ensure all

    programs are implemented to their best advantage
  • Cooperate with Product Marketing, Visual Merchandising and Consumer Marketing in

    supervising new product launch strategy.
  • Ensure presentation to field force and retailers on timely basis
  • Conducts regular store visits to monitor brand activity versus competitor, roll out of marketing

    campaigns and to understand top doors

Others

  • Assisting in special projects

  • Trade Marketing

    3 weeks ago

    Mumbai, Maharashtra, India, Maharashtra Bajaj Consumer Care Full time

    Job Description – Trade Marketing LeadRole OverviewLead end-to-end trade marketing strategy and execution across regions.Oversee POSM planning, deployment, and compliance for all in-store activities.Drive distribution effectiveness of input SKUs for activated months.Create impactful sales team briefing materials and conduct F2F briefings.Ensure loyalty...

  • Investor Relations_ BKC, Mumbai

    2 weeks ago

    Mumbai, Maharashtra, India Topgear Consultants Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Job description:Position: Investor RelationsLocation: BKC, MumbaiExperience: 3-5 years (mandatory)Industry: Listed companies in the BFSI sectorKey Responsibilities:Manage communication with investors, analysts, and stakeholdersPrepare investor presentations and earnings reportsTrack market trends and peer performanceCoordinate internal teams for accurate...

  • Digital Marketing Manager

    7 days ago

    Mumbai, Maharashtra, India Skyline Food Products LLP, Mumbai Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionSkyline Food Products LLP is a leading manufacturer of a diverse range of high-quality food products catering to both modern trade and traditional retail formats. We produce confectionery, bakery items, instant mixes, food additives, traditional snacks, and an oriental range of products. Our products are available in thousands of retail...

  • Accounts Executive Female with top Jewelry Manufacturer-BKC Mumbai

    2 days ago

    Mumbai, Maharashtra, India Parc Kalite Consultant Full time ₹ 36,00,000 - ₹ 44,00,000 per year

    Manage accounting, AR/AP & debtor-creditor agingPrepare financials, MIS & cash/fund flow reportsEnsure TDS accuracy, reconciliation & GST filingsAssist in budgeting, forecasting & cost controlDeliver financial insights to improve cash flow. Required Candidate profileLocation: BKC, Mumbai (Candidate staying nearby BKC should only apply)Gender: Only Female5...

  • Trade Marketing

    7 days ago

    Mumbai, Maharashtra, India Bajaj Consumer Care Full time ₹ 15,00,000 - ₹ 25,00,000 per year

    Job Description –Trade Marketing LeadRole OverviewLead end-to-end trade marketing strategy and execution across regions.Oversee POSM planning, deployment, and compliance for all in-store activities.Drive distribution effectiveness of input SKUs for activated months.Create impactful sales team briefing materials and conduct F2F briefings.Ensure loyalty...

  • Assistant Vice President, Retail, Mumbai

    5 days ago

    Mumbai, Maharashtra, India Cushman & Wakefield Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job TitleAssistant Vice President, Retail, MumbaiJob Description SummaryWe are looking for a Assistant Vice President, Retail Leasing to join our Retail Leasing Team in Mumbai. In this team-based position, you will need a desire for success in Retail Leasing & Sales Business with new prospects and ability to handle complex conversations with owners, C-Suite,...

  • Chief Manager Trade Marketing

    2 days ago

    Mumbai, Maharashtra, India Piramal Pharma Ltd Full time ₹ 10,00,000 - ₹ 25,00,000 per year

    Job DescriptionLOCATION:MumbaiJob OverviewThe Senior Manager – Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and...

  • Chief Manager Trade Marketing

    3 days ago

    Mumbai, Maharashtra, India Piramal Enterprises Full time ₹ 1,04,000 - ₹ 6,90,000 per year

    LOCATION: MumbaiJOB OVERVIEW: The Senior Manager – Customer Marketing will be part of the sales Development team, responsible for leading customer marketing strategy focusing on offline channels. This role requires the incumbent to develop Trade Marketing plans for Littles, Lacto and other advertised brands collaborating with sales and marketing team. The...

  • Senior Trade and Investment Commissioner, Mumbai

    5 days ago

    Mumbai, Maharashtra, India Australian Trade and Investment Commission (Austrade) Full time ₹ 1,20,000 - ₹ 1,50,000 per year

    Classification: Senior Executive Service Band 1 (SES Band 1)Location: Mumbai, Republic of IndiaSalary: Comprehensive executive remuneration and benefits package plus 15.4% superannuationWho We AreAustrade is an Australian Commonwealth Government agency with approximately 1,200 staff based across 110 offices in 50 countries. Austrade reports to the Trade and...

  • Recruitment & Operations Head for Russian Market

    5 days ago

    Mumbai, Maharashtra, India MNC Full time ₹ 12,00,000 - ₹ 15,00,000 per year

    Hi Connections,We are hiring - Job Title: International Recruitment & Operations Head for Russian Market Location: Goregaon East, Mumbai Salary: Up to ₹1.25 Lakh Per Month (Open for right Candidate) Employment Type: Full-TimeCompany – MNCMandatory – 1.Blue Collar hiring experience2.Recruitment firm experience About the Role:We are seeking a dynamic and...