Influencer & Community Manager
2 days ago
UWorld is a worldwide leader in online test prep for college entrance, undergraduate, graduate, and professional licensing exams throughout the United States. Since 2003, over 2 million students have trusted us to help them prepare for high-stakes examinations.
We are seeking a dynamic Influencer & Community Manager (7+ years of experience) to lead our global influencer partnerships while also driving social media and community engagement. This high-impact role blends influencer relationship management, content strategy, and community building to strengthen UWorlds brand presence worldwide. Youll work across platforms, foster long-term connections with creators and audiences, and deliver campaigns that drive measurable awareness, engagement, and growth.
Key Responsibilities:
Influencer Partnerships
- Identify, negotiate, and manage relationships with influencers across regions and platforms.
- Oversee influencer campaigns end-to-end, from sourcing and contracting to execution and performance tracking.
- Build and maintain a robust influencer database and strengthen agency/creator partnerships.
- Ensure cost-efficient deal-making and long-term collaboration opportunities.
Community & Social Media
- Create and publish engaging content across all major social platforms to drive awareness and engagement.
- Respond to comments and messages, fostering a vibrant, supportive community.
- Lead the execution of evergreen community programs to maintain long-term engagement and loyalty.
- Collaborate with marketing and creative teams to produce content that supports advertising, storytelling, and conversions.
Partnerships & Growth
- Manage and optimize existing brand partnerships, coordinating with agencies and identifying new growth opportunities.
- Stay ahead of trends in influencer marketing, social media, and community platforms to keep UWorld at the forefront.
What Were Looking For
- 7+ years in influencer marketing, and community management (with at least 3 in a senior role).
- Proven success in scaling influencer programs and managing campaign budgets.
- Strong experience in social media content creation, publishing, and community building.
- Hands-on experience managing online communities (e.g., Discord, Reddit, Facebook Groups).
- Excellent negotiation, relationship-building, and crisis management skills.
- Data-driven mindset with knowledge of social, influencer, and community analytics tools.
- Strong collaboration skills to work cross-functionally with global teams.
Success Metrics (KPIs)
- Growth of social community engagement and follower base.
- Increase in campaign ROI through optimized influencer partnerships.
- Successful launch and growth of branded community initiatives (e.g., Discord server).
- Higher creator re-engagement and stronger brand–audience connections.
Soft Skills:
- Excellent attention to detail, organization skills, and articulate ideas clearly and concisely
- Exceptional follow-through, personal drive, and the desire to make a difference
- Positive attitude with a willingness to put aside ego for the sake of what is best for the team
- Ability to adapt, switch gears, and thrive in a fast-paced environment
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