Copy & Creative Strategist

1 week ago


Kolkata metropolitan area West Bengal, India GrowthStudioz Full time ₹ 10,00,000 - ₹ 40,00,000 per year

Copywriting & Creative Strategist (Performance Marketing – D2C Brands)

Location: Kolkata

Work Mode: On-site

Are you someone who lives and breathes content hooks, scroll-stopping ads, and A/B testing everything? We're looking for a Creative Strategist to build thumb-stopping ad ideas that drive performance for India's leading D2C brands

At GrowthStudioz, we don't just make ads — we craft high-performing campaigns that deliver real results.

What you'll do:


• Develop creative ad strategies for Meta, Google, and other digital platforms


• Translate brand goals into performance-driven content ideas


• Create clear creative briefs for design teams


• Analyze ad performance and iterate based on results


• Optimize campaigns for maximum impact, focusing on different campaign metrics


• Collaborate with media buyers, designers & other stakeholders to ensure seamless execution


• Constantly hunt for trends, angles, and fresh campaign ideas


• Presenting creative strategies and performance insights to clients

What you need:

2–3 years of experience in a creative or strategy role (performance marketing preferred)

Strong understanding of D2C marketing and consumer behavior

Experience crafting briefs for ad creatives (static, video, UGC, reels)

Solid copy and concepting skills — you know what makes people click

Data-led mindset — you're not afraid to dive into metrics

Passion for D2C brands and digital storytelling

Why GrowthStudioz?

  • Work with top D2C brands across fashion, beauty, wellness & lifestyle
  • Be part of a collaborative, no-BS team that loves what they do.
  • Learn fast, create faster, grow even faster

Ready to turn ad ideas into performance wins? Apply now or share your CV & work samples



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