Assistant Manager

1 hour ago

Mohali, Punjab, India Cascade Buildtech Pvt Ltd Full time ₹ 4,20,000 - ₹ 5,40,000 per year

Assistant Digital Marketing Manager – Real Estate

Location: Sector 82, Mohali

Job Type: Full-Time

Department: Marketing

Job Summary

We are looking for an experienced Assistant Digital Marketing Manager with a strong background in the real estate industry. The ideal candidate understands property marketing trends, lead-generation strategies, customer journeys in real estate, and how to attract qualified buyers, renters, and investors through digital channels.

Key Responsibilities

  • Assist in planning, managing, and optimizing digital campaigns for property launches, lead-generation initiatives, and branding.
  • Manage paid advertising campaigns across Google Ads, Facebook/Instagram, and real estate platforms to drive high-quality leads.
  • Coordinate SEO strategies for property pages, blogs, and community-focused content to improve organic visibility.
  • Oversee social media content calendars, create engaging property-centric posts, and track performance across platforms.
  • Support the development of landing pages, virtual tours, email marketing campaigns, and property microsites.
  • Monitor campaign performance using Google Analytics, CRM dashboards, and ad platforms; provide actionable insights to improve lead quality and conversion.
  • Collaborate with sales teams to ensure marketing-generated leads are properly tracked, nurtured, and optimized.
  • Coordinate with creative teams for photos, videos, brochures, and promotional assets for property campaigns.
  • Stay updated on real estate digital marketing trends, competitive campaigns, and local market behavior.

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • 3–4 years of digital marketing experience in the real estate sector (developer, brokerage, property management, or real estate agency).
  • Strong understanding of real estate lead funnels, target audiences, and campaign metrics (CPL, CTR, conversion rates).
  • Hands-on experience with Google Ads, Meta Ads, SEO tools, and email marketing tools.
  • Proficiency in Google Analytics (GA4 preferred) and CRM platforms such as Salesforce, Zoho, HubSpot, or real estate CRMs.
  • Strong communication, project-management, and analytical skills.

Preferred Skills

  • Experience creating real estate content (videos, reels, property teasers).
  • Familiarity with CMS tools like WordPress or property listing platforms.
  • Basic understanding of retargeting, automation, and lead nurturing workflows.
  • Ability to work closely with sales and onsite teams.

What We Offer

  • Competitive salary and performance-based incentives
  • Opportunity to work on high-value real estate projects
  • Professional growth and training
  • Supportive and collaborative work culture

How to Apply

Please submit your resume, portfolio (if available) to | Call / WhatsApp:

  • Real Estate Marketing
  • Digital Marketing Manager
  • Real Estate Lead Generation
  • Google Ads Specialist
  • Social Media Marketing
  • SEO & SEM
  • Real Estate CRM
  • Facebook & Instagram Ads
  • Property Marketing
  • Marketing Analytics

Job Types: Full-time, Permanent

Pay: ₹40, ₹45,000.00 per month

Benefits:

  • Internet reimbursement
  • Paid sick time
  • Paid time off

Application Question(s):

  • Do you have experience in Real Estate Industry?

Experience:

  • Digital marketing: 4 years (Preferred)

Work Location: In person

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