Social Media Manager
8 hours ago
Job Description – Social Media Manager
Location: Whitefield, Bangalore
Company: Markwiz Marketing Consultancy
We are seeking a
Social Media Manager
who is passionate about storytelling, trend-spotting, and community building. This role is ideal for someone who can
strategize, create, and execute
social media campaigns that drive engagement, brand awareness, and measurable results.
Responsibilities
Strategy Development:
Create and implement social media strategies aligned with clients' business goals and brand positioning.
Plan monthly content calendars and campaign roadmaps.
Content Management:
Oversee content creation (design, copy, video) with creative and design teams.
Write compelling captions, hashtags, and campaign copy tailored to platforms.
Community Building & Engagement:
Manage all client social media accounts including Instagram, Facebook, LinkedIn, X (Twitter), and emerging platforms.
Respond to messages, comments, and engage with audiences to build strong communities.
Campaign Management:
Run paid ad campaigns on Facebook, Instagram, and Google Ads with a focus on ROI.
Collaborate with influencers and manage influencer marketing campaigns.
Analytics & Reporting:
Track performance using analytics tools and create monthly reports with actionable insights.
Suggest improvements based on data-driven decisions.
Trend Research:
- Stay updated on the latest social media trends, platform updates, and competitor strategies.
- Proactively recommend innovative ideas to keep client brands ahead.
Requirements
Experience: 1–3 years of experience in social media management or digital marketing.
Strong understanding of platforms like Instagram, Facebook, LinkedIn, YouTube, Pinterest, and emerging channels.
Proven track record of growing social media presence and running paid campaigns.
Knowledge of social media tools like Meta Business Suite, Hootsuite, Buffer, or Sprout Social.
Ability to analyze metrics and create detailed performance reports.
Strong communication, copywriting, and storytelling skills.
Creativity with an eye for design and brand aesthetics.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Certification in Digital Marketing or Social Media Strategy (preferred but not mandatory).
- Knowledge of design tools like Canva or Adobe Suite will be an added advantage.
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