Digital Marketing Executive

17 hours ago

Pune, Maharashtra, India Byline Learning Solution Full time ₹ 25,000 - ₹ 35,000 per year

We are looking for a skilled Digital Marketing Executive with strong experience in SEO, organic marketing, content understanding, and basic website management. The ideal candidate should also have exposure to handling international markets, especially for lead generation and brand visibility.

Key Responsibilities

  • Develop and execute effective SEO strategies (on-page, off-page, keyword research, technical SEO).
  • Work closely with the content team to ensure SEO-optimized blogs, landing pages, and website copy.
  • Manage and improve organic visibility in both domestic and international markets.
  • Conduct competitor analysis and research trends specifically for global audiences.
  • Monitor and maintain website performance, structure, and SEO hygiene (coordinate with dev team as needed).
  • Track and analyze website data using Google Analytics, Search Console, and SEO tools.
  • Assist in overall digital marketing initiatives like content planning, social presence, and website updates.
  • Stay updated with SEO algorithm changes and global digital marketing trends.

Required Skills & Qualifications

  • 1–3 years of experience in SEO and organic marketing.
  • Experience or exposure in handling international markets.
  • Strong understanding of content strategy, keyword mapping, and search intent.
  • Familiarity with CMS platforms like WordPress and basic website management.
  • Hands-on experience with SEO tools such as Ahrefs, SEMrush, Moz, Ubersuggest, etc.
  • Strong analytical skills with the ability to generate insights from digital data.
  • Good communication skills and ability to work collaboratively.

Good to Have

  • Understanding of social media strategy for global audiences.
  • Basic HTML/CSS knowledge for minor website updates.
  • Experience in a service-based or EdTech environment.

Job Type: Full-time

Pay: ₹25, ₹35,000.00 per month

Benefits:

  • Provident Fund

Work Location: In person

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