
Associate Research Manager
13 hours ago
Associate Research Manager – Qualitative
Location:
Gurgaon (Work from Office, Monday–Friday)
About Vox Populi Research
Vox Populi Research is a 17-year-old market research and consumer insights consultancy with offices in Gurgaon and Mumbai. We design winning research solutions that help clients build stronger brands.
What drives us?
Curiosity, continuous learning, meaningful insights, and happy clients.
Who We're Looking For
We're seeking an
Associate Research Manager (Qualitative)
who is passionate about understanding people, decoding culture, and translating insights into impactful business recommendations. This role is perfect for someone who enjoys end-to-end ownership of projects, thrives in a collaborative team, and is eager to grow in the consumer insights space.
Qualifications
- Education:
Master's in Psychology, Sociology, English Literature, Anthropology, or other Humanities/Social Sciences disciplines - Experience:
1–2 years in Market Research/Consumer Insights, prefer experience with primary research - Location:
Gurgaon (work from office, Mon–Fri)
Key Responsibilities
- Lead
end-to-end qualitative research projects
– from proposals and study design to analysis, reporting, and client presentations - Design
discussion guides, questionnaires, field briefs, and research materials
to ensure high-quality data collection - Manage
project timelines and stakeholders
to deliver reports with accuracy and impact - Analyse rich consumer narratives to generate
insights and actionable recommendations - Translate research findings into
strategic solutions
that help clients build stronger brands
Why Join Us
- Dynamic, close-knit team
with a focus on collaboration and quality - Hands-on mentorship
from senior researchers to accelerate your growth - Exposure to
diverse categories and clients
, with opportunities to sharpen your qualitative and analytical skills - Training on
marketing concepts, frameworks, and data analysis
to enhance your toolkit - A workplace culture that values
curiosity, fun, and learning
as much as performance
What We Value in You
- A genuine passion for
consumer insights and cultural understanding - Ability to
untangle complex problems
and craft practical solutions - Strong
written and verbal communication
skills - A
collaborative mindset
and team-first attitude - Willingness to put in effort and take ownership for
high-quality outputs - A
service-oriented outlook
with focus on client delight
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