Digital Marketing Executive

1 week ago

Coimbatore, Tamil Nadu, India Venpep Solutions Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Key Responsibilities:

Google Ads Management:

  • Plan, launch, and manage Google Ads (Search, Display, YouTube, Shopping) campaigns.
  • Conduct keyword research and competitive analysis.
  • Optimize bids, ad copy, targeting, and landing pages for maximum ROI.
  • Monitor campaign performance using Google Analytics, Google Ads dashboard, and other tools.
  • A/B test ad creatives, headlines, and landing page variations.
  • Stay updated with the latest Google Ads trends, policies, and algorithm changes.

Required Skills & Qualifications:

  • 2 years of hands-on experience with Google Ads campaign management.
  • Strong writing, editing, and proofreading skills in English.
  • Familiarity with SEO principles and keyword research tools (e.g., SEMrush, Ahrefs, Ubersuggest).
  • Experience with Google Analytics, Tag Manager, and Search Console.
  • Basic knowledge of content management systems (e.g., WordPress).
  • Ability to manage multiple projects and meet deadlines.

Preferred Qualifications (Bonus):

  • Google Ads certification(s).
  • Experience with Facebook Ads or other PPC platforms.
  • Knowledge of HTML/CSS basics.
  • Familiarity with AI tools (e.g., ChatGPT, Jasper) for content ideation.

What We Offer:

  • Competitive salary and performance bonuses.
  • Flexible working hours and remote work options.
  • Opportunities for training, certifications, and career growth.
  • A collaborative and supportive team environment.

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