Lead Generation Specialist

2 hours ago

Madurai, Tamil Nadu, India Smiligence Full time ₹ 2,00,000 - ₹ 6,00,000 per year

Company Overview

Smiligence is a dynamic software product and service development company, with a workforce of 11-50 employees. Located in Madurai, Smiligence specializes in IT services and IT consulting, focusing on delivering innovative solutions to clients worldwide. For more information, visit

Job Overview

Smiligence is seeking a motivated Lead Generation Specialist for an internship position at our Madurai location. As a fresher, you will gain valuable experience within the IT sector, learning various lead generation techniques. This role requires 0 to 1 year of work experience with the potential for future growth within the company.

Qualifications and Skills

  • Proficiency in email marketing platforms is essential for managing campaigns effectively (Mandatory skill).
  • Ability to implement lead qualification techniques to enhance lead conversion rates (Mandatory skill).
  • Strong content creation skills are required for engaging prospective clients with impactful marketing materials (Mandatory skill).
  • Experience using LinkedIn Sales Navigator for identifying and reaching out to potential clients.
  • Excellent telecalling skills to communicate with leads and nurture them through the sales funnel.
  • Proficiency in delivering demo presentations, showcasing our IT products efficiently.
  • Understanding of IT products to cater to client needs and improve their business processes.
  • Skilled in maintaining CRM software for tracking and managing leads effectively.

Roles and Responsibilities

  • Identify potential leads through thorough research and utilizing various lead generation platforms.
  • Conduct outreach via email marketing platforms to nurture and convert leads.
  • Utilize LinkedIn Sales Navigator for lead identification and engage prospects effectively.
  • Create compelling content to attract high-quality leads to Smiligence's IT services.
  • Use telecalling techniques to connect with leads and address their inquiries promptly.
  • Manage and update CRM systems to ensure accurate tracking of lead interactions.
  • Assist in the preparation and delivery of product demos and presentations to potential clients.
  • Work collaboratively with the sales team to develop strategies for lead generation and conversion.

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