Brand Strategist

1 week ago

Delhi, India Brand Provoke Consultants Full time

**JOB ROLE**:
**Responsibilities**:

- Knowledge of common branding jargon like Brand Identity, Brand Discovery, Archetypes, Tone & Voice, Brand Values, Mission, Vision, Value Proposition, etc.
- Must be familiar/experienced with modern marketing (SMM, SEO, ASO, etc.) and design trends.
- Oversee innovative ideas and category-specific approaches across a wide range of categories, identifying and designing the approach where needed
- Strong collaboration with the Branded Content, Video, Experiential, Research/Trends, and Sales Teams to create strategic marketing proposals
- Ensure all ideas are packaged appropriately from a proposal and planning perspective, aligning with the needs of our brand partners
- Understand insights to better curate marketing opportunities for clients, utilizing measurement tools and research to add relevant, trustworthy data to our ideation
- Manage interdepartmental workflow to ensure that all elements are handled according to process and schedule

**Requirements**:

- 3+ years of digital and/or traditional marketing experience or digital strategy in a related field
- Ability to manage multiple RFP’s within a given week
- Strategic and creative thinker with excellent verbal and written skills; ability to multi-task
- Preferred Educational Background
- MBA (Marketing) or similar.
- Upbeat, can-do, proactive outlook, calm under pressure, and a sense of humor
- Proficiency in PowerPoint, MS Office, Zoom Meetings, and experience with research tools such as: Google Surveys, comScore, Quantcast, and/or Shareablee
- Strong organizational, project management, and time management skills in a fast-paced environment

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