SEO Strategist
1 week ago
**Own and execute the entire SEO strategy**—technical, on-page, off-page, and content-driven—with a modern and AI-augmented approach.
- Conduct **topical authority mapping** instead of chasing keywords; build thematic content clusters aligned with intent.
- Perform **SEO audits** using tools like Screaming Frog, Sitebulb, Ahrefs, Semrush, and recommend data-backed fixes.
- Collaborate with content and design teams to produce **AI-enhanced, human-first content** using tools.
- Stay on top of **Google’s evolving algorithms**, including SGE (Search Generative Experience), and adapt strategies accordingly.
- Optimize for **E-E-A-T principles** (Experience, Expertise, Authoritativeness, Trust) across all digital properties.
- Lead **AI integration** into SEO workflows—from content briefs to predictive ranking analysis.
- Build and manage performance dashboards using tools like Google Looker Studio to drive insights and communicate ROI.
Monitor and report on performance metrics, and continuously A/B test strategies to improve rankings and traffic.
**What You Should Know**:
- **Modern SEO principles**: Topical authority, semantic SEO, user-intent mapping, and entity-based search.
- **AI tools** for SEO: SurferSEO, Jasper, NeuronWriter, Frase, ChatGPT, etc.
- **Technical SEO**: Schema, Core Web Vitals, indexing, crawl optimization, sitemaps, robots.txt, log file analysis.
- **Content SEO**: Ability to guide and shape editorial strategies based on intent, cluster planning, and data.
- **Off-Page SEO**: White-hat digital PR, brand mentions, and non-spammy link acquisition strategies.
Understanding of **GA4**, **GSC**, **Tag Manager**, and **Looker Studio**.
**You Might Be a Great Fit If You**:
- Think **SEO is not a channel, but a product** experience.
- Have strong opinions about **how generative AI will shape search** in the next 5 years.
- Know how to balance **AI automation with human creativity** in content and strategy.
- Are a **natural collaborator**, able to work closely with developers, designers, and writers.
**Job Types**: Full-time, Permanent
Pay: ₹30,000.00 - ₹40,000.00 per month
**Benefits**:
- Flexible schedule
- Food provided
- Health insurance
- Leave encashment
- Life insurance
- Provident Fund
Schedule:
- Day shift
- Monday to Friday
**Education**:
- Bachelor's (required)
Work Location: In person
Expected Start Date: 15/05/2025
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