
Market Research Executive
15 hours ago
**Job Title: Data Analyst - Market Research Executive**
**Location: Sector-V, Kolkata**
**About the Role**:
**Key Responsibilities**:
- Analyse market trends and competitor pricing models to inform pricing strategies.
- Develop and maintain dashboards and reports that track key business metrics.
- Use statistical techniques and mathematical models to identify patterns, correlations, and opportunities for business optimization.
- Collaborate with cross-functional teams including Marketing, Sales, and Finance to understand data needs and deliver actionable insights.
- Build pricing models to assess the impact of pricing changes and support profitability.
- Clean, structure, and validate data from multiple sources to ensure data accuracy and integrity.
- Present findings and recommendations to stakeholders in a clear and concise manner.
- Support forecasting, budgeting, and strategic planning initiatives with data-driven inputs.
**Requirements**:
- Bachelor's or Master’s degree in Business, Economics, Statistics, Mathematics, or a related field.
- Proven experience in data analytics, with a strong understanding of pricing strategies and business analysis.
- Proficiency in tools such as Excel, SQL, Python/R, and BI platforms (e.g., Tableau, Power BI).
- Strong mathematical and statistical skills with hands-on experience in predictive modelling and data mining techniques.
- Excellent problem-solving abilities and a keen eye for detail.
- Ability to communicate complex data insights to non-technical stakeholders.
- Proven experience in Travel & Tourism industry will be preferred.
**Preferred Qualifications**:
- Experience working in a competitive pricing or strategy-focused role.
- Knowledge of A/B testing, regression analysis, and market basket analysis.
- Familiarity with financial modelling and ROI analysis.
Pay: ₹18,000.00 - ₹25,000.00 per month
Schedule:
- Day shift
Application Question(s):
- Do you have any experience in competitive pricing or strategy-focused role?
- How many years of experience do you have in market research?
- What is your current in-hand salary?
Work Location: In person
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