
PPC Executive
1 day ago
**Key Responsibilities**:
- Lead the planning, execution, and optimization of PPC campaigns across various platforms (Google Ads, Bing Ads, Facebook, etc.).
- Develop strategies to meet clients’ KPIs and marketing objectives.
- Perform in-depth keyword research, audience targeting, and competitor analysis.
- Optimize bids, targeting, and ad copy to achieve maximum performance and ROI.
- Provide leadership in managing budgets, pacing, and adjusting strategies to meet goals.
- Analyze campaign data and create comprehensive reports for stakeholders.
- Collaborate with internal teams (SEO, content, design) to create effective marketing strategies.
- Stay informed about industry trends, platform updates, and emerging PPC technologies.
**Qualifications**:
- 4-5 years of experience in PPC campaign management with a proven track record of success.
- Expertise in Google Ads, Bing Ads, Facebook Ads, and other PPC platforms.
- Strong analytical skills and ability to interpret complex data to drive performance improvements.
- Ability to develop strategies and make data-driven decisions for optimization.
- Experience managing large budgets and scaling campaigns.
- Excellent leadership, communication, and problem-solving skills.
Schedule:
- Day shift
- Monday to Friday
**Education**:
- Bachelor's (preferred)
**Experience**:
- PPC Campaign Management: 3 years (required)
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