Digital Marketing Executive

8 hours ago

Hyderabad Telangana, India My Digital Housing Full time

As a digital marketing executive, you will play a crucial role in enhancing brand awareness within the digital space as well as driving website traffic using SEO and acquiring leads/customers using meta, google ads & more. you will closely with the internal marketing team to develop and execute digital strategies that align with company goals/objectives.

**Roles and Responsibilities**:
**Content Creation** - Create engaging and relevant content for various digital channels, including website content, blog content & more. Ensure that content is optimized for search engine and resonate with the targeted audience.

**SEO & SMM** - Optimize website content and structure for search engines to improve organic search engine rankings.

**Analytics & Reporting** - Monitor and analyze key performance indicator (KPIs) for digital marketing campaigns, including website traffic, conversion rates, engagement metrics and ROI.

**Requirements and skills**:

- Minimum 2 years of experience in Digital Marketing field is mandatory
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools (Ex: Google Analytics, Net Insight, Omniture, Web Trends).
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
- Experience with A/B and multivariate experiments.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO and SEM.
- BS/MS degree in a quantitative, test-driven field.

Pay: From ₹25,000.00 per month

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