
Digital Marketing
1 week ago
**Job Title**: Senior Digital Marketing Specialist
**Location**: Madhapur, Hyderabad
**Salary**: ₹70,000 - ₹75,000 per month
**Experience Required**: 7 years
**Education**: Bachelor’s Degree (Marketing, Business, or related field)
**Gender**: Open to all
**Job Summary**
**Key Responsibilities**
- Develop and implement comprehensive digital marketing strategies to meet business goals.
- Conduct market research to identify trends, target audiences, and opportunities for growth.
- Plan and optimize digital advertising budgets to maximize ROI.
- Track, analyze, and report on performance metrics using analytics tools.
- Collaborate with design, content, and product teams to create high-performing campaigns.
- Stay updated with industry best practices, emerging tools, and algorithm changes.
- Mentor junior marketing team members and manage vendor/agency relationships if needed.
**Key Skills**
- Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other PPC platforms.
- Deep understanding of SEO, keyword research, and web analytics (Google Analytics, Search Console).
- Experience with marketing automation tools and CRM systems.
- Excellent communication, analytical thinking, and leadership abilities.
- Ability to manage multiple projects simultaneously under tight deadlines.
**Preferred Qualifications**
- Bachelor’s degree in Marketing, Business Administration, or related field (mandatory).
- 7+ years of experience in digital marketing with a record of driving growth.
- Certifications such as Google Ads, HubSpot, or Facebook Blueprint are a plus.
Pay: ₹70,000.00 - ₹75,000.00 per month
Work Location: In person
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