PPC Executive

4 days ago

Noida Sector Noida Uttar Pradesh, India A K Enterprises Full time

**Job Summary**:
**Roles and Responsibilities**:

- Create the best-paid search advertisements within the budget
- Worked on E commerce website
- Explore marketing channels to design, launch, and optimize PPC campaigns
- Create organic results for paid search campaigns on multiple media channels
- Maintain PPC accounts on ad platforms like Google Adwords
- Optimize targeted keywords for campaigns
- Ensure the campaign reaches the targeted audience
- Proactively update bids to increase ROI
- Track KPIs for performance assessment
- Identify and respond to PPC ad issues
- Produce easy-to-read reports for management
- Design concise and attractive advertisement copy
- Update marketing campaigns based on audience response
- Maintain effective partnerships with PPC vendors and ad platforms
- Creatively minimize click fraud
- Be familiar with click-through rates, cost per click, cost per conversion, return on ad spend, etc.
- Assess competitors to produce new strategies
- Provide analytical insights on campaign performance
- Monitor daily and monthly budgeting
- Monitor and track campaign metrics for each client
- Generate reports to identify areas of improvement
- Follow trends and train the team to meet client needs

**Qualifications & Desirable Skills**:

- Bachelors degree in digital media, marketing, or related fields
- Experience as a digital marketing specialist or PPC Specialist
- Demonstrated knowledge of data analytics tools such as Google Adwords, Web-trends, Amazon ads, etc.
- Strong knowledge of digital marketing technologies, including SEO and SEM
- Proficient in daily, weekly, and monthly reporting standards
- Familiar with paid search ad platforms like Adwords, Bing, Yahoo, Facebook, etc.
- Excellent in MS Office and MS Excel.

**Job Types**: Full-time, Permanent

Pay: ₹15,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- UK shift

Supplemental Pay:

- Performance bonus
- Quarterly bonus
- Yearly bonus

Ability to commute/relocate:

- Noida Sector 62, Noida, Uttar Pradesh: Reliably commute or willing to relocate with an employer-provided relocation package (required)

Application Question(s):

- How many years of experience do you have in total of Paid Marketing?
- Have you ever worked in International paid marketing?
- What is your current monthly in-hand salary?
- What is your expected in-hand salary?
- What is your Notice Period?

Work Location: In person

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