Digital Marketing Executive

2 weeks ago

HSR Layout Bengaluru Karnataka, India Protectol Health Full time

**Company description**:
Protectol Health, is a pharma-tech company that focuses across conventional pharma medicines, nutraceuticals, nutrients, and business safety. The company functions with separate Pharma, Technology, Nutraceutical's, Nutriments and Business safety divisions doing effective research and development activities.

As a Digital Marketing Executive with a focus on SEO and Google Analytics, you will be responsible for enhancing online content to improve search engine visibility and user engagement. Your role involves optimizing website content, implementing SEO strategies, and analyzing data to refine marketing campaigns. This position requires a strong understanding of SEO principles, proficiency in Google Analytics, and excellent communication skills to collaborate with various teams.

**Digital Marketing Executive Responsibilities**:

- Execute the overall digital marketing strategy.
- Stay abreast of the latest technology and best practices.
- Manage all digital marketing channels effectively.
- Measure ROI and KPIs for campaigns.
- Prepare and manage digital marketing budgets.
- Oversee the company's social media accounts.
- Enhance online content, focusing on SEO and Google Analytics.
- Predict sales performance trends.
- Monitor competition and offer improvement suggestions.
- Experience in LinkedIn marketing.
- Basic knowledge of Adobe Designing Software.

**Digital Marketing Executive Requirements**:

- 3-4 years of experience as a Digital Marketing Executive.
- Proficiency in developing and implementing digital marketing strategies.
- Thorough understanding of various digital marketing channels.
- Familiarity with online marketing tools and practices.
- Hands-on experience (3-4 years) with SEO/SEM, Google Analytics, and CRM software.
- Knowledge of web design and technologies.
- Strong analytical and problem-solving abilities.
- Collaborative team player.
- Effective time-management skills.
- Excellent interpersonal and communication skills.
- Degree in Marketing, Digital Marketing, or equivalent field.

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 3 years (required)

Work Location: In person

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