Marketing Coordinator

21 hours ago


Egmore Chennai Tamil Nadu, India Deforay technology Full time

A marketing coordinator supports the planning and execution of marketing campaigns, creating promotional materials, managing social media, conducting market research, and analyzing performance to increase brand visibility and drive sales. Key responsibilities include developing advertising copy, coordinating events, working with various teams and vendors, and tracking campaign effectiveness to support broader marketing objectives. Common Responsibilities
- Content Creation: Write and edit marketing copy for advertisements, websites, and social media, ensuring consistent brand messaging.
- Market Research: Analyze market trends and consumer data to identify opportunities and inform marketing strategies.
- Event Coordination: Plan and organize marketing events, trade shows, and product launches.
- Data Analysis: Track sales and campaign performance, analyze data to gauge effectiveness, and prepare reports for stakeholders.
- Vendor and Team Coordination: Work with marketing teams, sales staff, agencies, and other vendors to ensure seamless campaign execution.
- Social Media Management: Manage the company's social media accounts, creating engaging content and monitoring social media trends.
- Budget Management: Assist in managing marketing budgets and reconcile expenses for marketing campaigns.
- Key Skills and Qualifications
- Digital Marketing: Proficiency in digital marketing tools and platforms, including SEO and social media.
- Communication: Strong written and verbal communication skills for effective collaboration and content creation.
- Organizational Skills: Excellent organizational abilities to manage multiple projects and tasks on deadlines.
- Analytical Skills: Ability to collect and analyze data to understand market trends and measure campaign success.
- Creativity: Ability to generate creative ideas for marketing campaigns and content.
- Adaptability: Flexibility and adaptability to handle changing priorities and marketing needs.

Pay: ₹10,555.89 - ₹26,309.31 per month

**Benefits**:

- Food provided

Work Location: In person


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