Marketing- Influencer

2 weeks ago

Agra, India Oswaalbooks Full time

Agra

20000 - 40000 inr / month

**JOB REQUIREMENTS**

Education Qualification

Essential

Any Graduate or Post Graduate having 1-5 yrs of experience

Prior experience in the education and school books category will be an added benefit.

**Key Set of Skills / Experience**

A keen learner who is great at communication, well organized, keeps things documented and A+ in time management.

**Key Responsibilities of the Job**
- Should be very strong with negotiations with influencers, intermediaries and agencies.

**2. **Developing, executing, and managing Influencer Marketing campaigns across online platforms - YouTube, Quora, Instagram, LinkedIn, Facebook, Telegram, Communities and more.

**3. **End-to-end operations oversight: planning execution of the influencer marketing calendar across categories (objective setting, KPI planning, platform selection, influencer identification outreach, negotiation, content creation, deployment and measurement)

**4. **Engaging with top influencers operating in India across regions/sectors/platforms and build ever lasting relationships.

**5. **Own and manage the short term and long-term influencer calendar.

**6. **Intersecting and aligning the right kind of content with the core features and benefits of Oswaal Books.

**7. **Day to day management, including the review of influencer trackers, reports, recaps, maintaining database invoices, budget management and more.

**8. **Track daily KPI's and ROI that are attributable to the influencer marketing efforts. ROI is the key.

**9. **Evangelize Oswaal Books. Amongst the influencer community including reaching out to new influencers, activating existing influencers, and build and maintain a strong relationship.

**10. **Hit the right chord between quality, quantity and impact. Impact orientation is our utmost priority.

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