Marketing-Influencer

2 hours ago


Agra, Uttar Pradesh, India Zigsaw Full time US$ 10,000 - US$ 50,000 per year

MAIN PURPOSE OF THE JOB
To increase brand awareness of the company by finding the reach and the audience of an influencer
KEY RESPONSIBILITIES OF THE JOB
 
1 . Should be very strong with negotiations with influencers, intermediaries and agencies.
2. Developing, executing, and managing Influencer Marketing campaigns across online platforms – YouTube,
Quora, Instagram, Linkedin, Facebook, Telegram, Communities and more.
3. End-to-end operations oversight: planning execution of the influencer marketing calendar across categories
(objective setting, KPI planning, platform selection, influencer identification outreach, negotiation, content
creation, deployment, and measurement)
4. Engaging with top influencers operating in India across regions/sectors/platforms and build ever lasting
relationships.
5. Own and manage the short-term and long-term influencer calendar.
6. Intersecting and aligning the right kind of content with the core features and benefits of Oswaal Books.
7. Day-to-day management, including the review of influencer trackers, reports, recaps, maintaining database
invoices, budget management and more.
8. Track daily KPI's and ROI that are attributable to the influencer marketing efforts. ROI is the key.
9. Evangelize Oswaal Books. Amongst the influencer community including reaching out to new influencers,
activating existing influencers, and build and maintain a strong relationship.
10. Hit the right chord between quality, quantity and impact. Impact orientation is our utmost priority.



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