SEO and PPC Executive

2 weeks ago

Delhi, India Trellis Full time

Role

The SEO and PPC Executive is a new role in the company created due to our exciting growth and progression to a new model of delivering inbound marketing to our clients. As we deliver more full inbound packages for clients this role will support the SEO and PPC Manager with the output of SEO and PPC (Google Ads) campaigns for our inbound clients.

Particularly important is the analysis and optimisation of the Google Ads accounts as a channel that can establish some quick wins for new clients as well as provide valuable data for ongoing SEO activity. The role is also responsible for assisting in reporting on SEO & PPC campaigns as part of the inbound strategy in achieving the KPIs and goals specific to the individual client accounts.

The role will work closely alongside the SEO and PPC Manager to align excellent search marketing practices with excellent client reporting to provide a seamless experience for all clients underpinned by impactful results and a strong return on investment.

**Responsibilities**:
The list of responsibilities for the SEO and PPC Executive role include, but are not limited to;
- Creating SEO audits and UX reports as required for client websites
- Implementing SEO fixes across technical, on-page and off-page recommendations
- Assisting with keyword/topic research for website content and content marketing plans
- Tracking keywords, traffic and conversions across Google Search Console and Google Analytics
- Reporting on client’s SEO performance
- Optimisation of PPC (Google Ads) campaigns for clients, including;
- Search campaigns
- Display campaigns
- Shopping campaigns
- Retargeting campaigns
- Ongoing analysis and monitoring of client’s PPC (Google Ads) campaigns
- Reporting on client’s PPC (Google Ads) campaign performance
- Being involved with tracking setup across a number of platforms (Google Ads, Google Analytics, HubSpot etc) and liaising with developers as required

Term & Working Hours

This is a permanent employment contract. The notice period is 1 calendar month for both parties.

Standard working hours are Monday to Friday 9am-5pm GMT with the ability for flexible working between the hours of 8am-4pm GMT.

**Salary**: From ₹500,000.00 per year

**Benefits**:

- Work from home

Schedule:

- Monday to Friday
- UK shift

Application Question(s):

- What platforms do you use (Google Ads, HubSpot, etc.)? List all that you have experience with.

**Experience**:

- SEO: 2 years (required)
- PPC (Google Ads): 2 years (required)

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