
Marketing Coordinator
2 weeks ago
**Job Purpose**
To assist the Lead Marketing in executing key marketing strategies.
**Key objectives of this role are**:
- Manage and optimize paid marketing campaigns on platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and others.
- Oversee website management and performance, including SEO optimization, A/B testing, and user experience improvements.
- Manage SZW Social Media handles, plan and liaison with agency to create engaging content
- Facilitate content creation for case studies, reports, blogs, videos, newsletters.
- Analyze digital marketing & lead performance using tools such as Google Analytics, GA4, and Zoho CRM platforms to provide insights and optimize leads.
- Collaborate and support various businesses to facilitate sales through offline print collaterals, products videos, brochures etc
- Monitor competitors, industry trends, and emerging technologies to identify growth opportunities.
- Manage digital marketing budgets and reporting
- Lead monitoring and reporting
- Create monthly marketing reports
**Job Types**: Full-time, Permanent
Pay: Up to ₹50,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Day shift
- Fixed shift
- Morning shift
Work Location: In person
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