Digital Marketing Executive Content Creator

2 weeks ago

Kochi Kerala, India Biz Gifts Infotech Pvt Ltd Full time

Job Title: Digital Marketing Executive cum Content Creator

Overview:
Key Responsibilities:

- Digital Marketing Strategy:

- Develop and implement digital marketing campaigns to drive brand awareness, traffic, and engagement.
- Analyze campaign performance metrics and optimize strategies based on insights to achieve KPIs.
- Content Creation:

- Develop a content calendar aligned with marketing objectives and target audience interests.
- Produce various types of content such as articles, blog posts, videos, infographics, and social media posts.
- Social Media Management:

- Manage social media accounts and develop a consistent brand presence across platforms.
- Plan and schedule social media posts, monitor engagement, and respond to comments and messages.
- Stay updated with social media trends and algorithms to maximize reach and engagement.
- SEO and Website Optimization:

- Optimize website content and structure for search engines to improve visibility and organic traffic.
- Conduct keyword research and implement SEO best practices in content creation and website management.
- Analytics and Reporting:

- Prepare regular reports on key metrics, trends, and insights to track progress and inform decision-making.

Qualifications:

- Bachelor’s

degree in Marketing, Communications, Journalism, or a related field.
- Proven experience in digital marketing, content creation, or a similar role.
- Strong understanding of digital marketing channels, strategies, and best practices.
- Excellent writing and editing skills with a keen eye for detail.
- Knowledge of SEO principles and techniques.
- Creative thinking and ability to generate innovative ideas for content and campaigns.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Strong organizational skills and ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills.

Pay: ₹20,000.00 - ₹35,954.31 per month

Schedule:

- Day shift

**Experience**:

- Content writing: 1 year (required)
- total work: 1 year (required)

**Language**:

- English (preferred)

Work Location: In person

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