Digital Marketing Executive

5 days ago

Andheri Mumbai Maharashtra, India SMARTDEAL & INVESTMENT PVT LTD Full time

We are seeking a proactive and creative Digital Marketing Executive with 2+ years of experience to join our boutique real estate firm. In this role, you’ll be responsible for managing and executing digital marketing efforts that showcase our exclusive property listings, drive qualified leads, and elevate our brand presence in a highly competitive market. You’ll work closely with the leadership and sales team to deliver customized marketing strategies across web, social, and digital advertising platforms.

**Key Responsibilities**:

- Develop and implement tailored digital marketing campaigns for residential and commercial property listings.
- Manage daily execution of social media content (Instagram, Facebook, LinkedIn) with a focus on storytelling and visual branding.
- Plan and execute targeted paid advertising campaigns (Google Ads, Meta Ads) to generate quality inquiries and local reach.
- Perform SEO audits and update website content to enhance organic visibility and local search ranking.
- Collaborate with agents to understand property USPs and craft compelling marketing material (videos, brochures, digital walkthroughs).
- Monitor and report on campaign performance metrics using Google Analytics, Meta Business Suite, and other tools.
- Support event promotion and online coverage of open houses, virtual tours, and community initiatives.
- Stay informed on local real estate market trends and competitor activity to inform digital strategy.
- Manage relationships with external vendors such as photographers, designers, or PPC consultants when required.

**Required Qualifications & Skills**:

- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of digital marketing experience, preferably in real estate or a service-based industry.
- Strong grasp of SEO, Google Ads, Meta Business Suite, and basic content management (WordPress or similar).
- Excellent written and visual content creation skills tailored for property marketing.
- Ability to multitask in a fast-paced, client-facing environment.
- Self-starter with a passion for real estate, branding, and digital innovation.

**Job Types**: Full-time, Permanent

Pay: ₹16,000.00 - ₹20,000.00 per month

**Benefits**:

- Flexible schedule
- Paid sick time

Schedule:

- Day shift

Supplemental Pay:

- Commission pay
- Yearly bonus

Work Location: In person

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