Digital Marketing

4 days ago


Chennai Tamil Nadu, India Tata Consultancy Services Full time

TCS is hiring for below skills
- CEM - Customer Service- 1-8 Years- Chennai- a. Customer Loyalty Management
- b. Customer journey mapping, Customer Experience Analytics- Digital : Adobe Campaign- 1-8 Years- Chennai- a. Experience building omnichannel campaigns
- b. Workflow performance optimization
- c. HTML/CSS, JavaScript intermediate- Digital Advertising & Marketing- 1-8 Years- Chennai- a. Google Ads, Bing Ads, SA 360, Google Merchant Centre
- b. Meta Ads, Pinterest, Reddit, Campaign Reporting and Optimization.- Marketing - Strategy and Planning- 1-8 Years- Chennai- a. Market and trend research, critical thinking, and Analysis.
- b. Competitor Analysis, Catchment Analysis, Blue Ocean Strategies, Breakeven Analysis.- Retail - Marketing & Promotions- 1-8 Years- Chennai- a. ATL, BTL, TTL, Digital Marketing
- b. Retail Market Activation, B2B demand Generation.Qualifications :BACHELOR OF COMMERCE



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