PPC Expert

3 days ago

Andheri Mumbai Maharashtra, India Valeo Nutra Pvt. Ltd Full time

PPC Expert (Google & Meta) - FMCG & D2C Focus

Location: On Site

**Responsibilities**:

- Develop and execute PPC strategies for Google and Meta platforms tailored to FMCG and D2C goals.
- Conduct audience segmentation and optimize campaigns through A/B testing, keyword analysis, and ad copy adjustments.
- Track, measure, and report campaign performance using tools like Google Analytics and Meta Ads Manager.
- Manage PPC budgets efficiently across channels to maximize campaign results.
- Collaborate with cross-functional teams to align paid media strategies with broader marketing objectives.

**Requirements**:

- 3+ years of PPC experience with Google Ads and Meta Ads in FMCG or D2C sectors.
- Strong proficiency in campaign optimization, analytics, and reporting tools.
- Expertise in keyword research, bid management, and ad copy creation.
- Familiarity with audience segmentation, budget management, and performance forecasting.
- Bachelor’s degree in Marketing or related field; certifications in Google Ads/Meta Ads a plus.

**Benefits**:

- Competitive salary and Professional development opportunities

If you're a results-driven PPC expert ready to impact FMCG and D2C campaigns, we want to hear from you.

Pay: ₹400,000.00 - ₹600,000.00 per year

Work Location: In person

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