CRM Executive
3 days ago
**Customer Relationship Management**
- Manage and maintain the company’s CRM system to ensure accurate and up-to-date customer data.
- Build and maintain strong, long-term customer relationships to improve customer retention and loyalty.
- Handle customer inquiries, feedback, and complaints effectively to enhance customer satisfaction.
**2. CRM Strategy & Campaign Management**
- Assist in developing and executing CRM strategies to drive customer engagement and repeat business.
- Segment customer databases for personalized communication and offers.
**3. Data Analysis & Reporting**
- Analyze customer data to identify trends, preferences, and opportunities for cross-selling or upselling.
- Track CRM campaign performance metrics (open rates, conversions, churn, etc.) and prepare regular reports.
- Provide insights and recommendations to improve customer journey and retention rates.
**4. System Management & Optimization**
- Ensure CRM systems are functioning smoothly and coordinate with IT or vendors for updates and improvements.
- Maintain data hygiene by regularly cleaning, validating, and updating customer records.
- Implement automation workflows to improve efficiency and customer experience.
**5. Collaboration & Coordination**
- Work closely with marketing, sales, and customer service teams to align CRM initiatives with overall business goals.
- Coordinate with product and digital teams to ensure CRM integration with other digital tools and platforms.
**6. Customer Retention & Loyalty Programs**
- Develop and manage loyalty programs, rewards, or referral initiatives.
- Monitor customer lifecycle stages and create re-engagement strategies for inactive customers.
**7. Compliance & Data Privacy**
- Ensure CRM activities comply with data protection regulations (e.g., GDPR, PDPA).
- Maintain confidentiality and security of customer information at all times.
Pay: ₹15,000.00 - ₹20,000.00 per month
Work Location: In person
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