Field Sales Officer

2 weeks ago

Delhi Delhi, India Shri Bajrang Alliance Ltd. (Agro Division) Full time

**Job Description - Sales Officer (HoReCa Sales)**

**Company**: Goeld Frozen Foods
**Location**: Delhi
**Experience**: 3 - 5 years

**About Goeld Frozen Foods**

Goeld Frozen Foods is a leading name in India’s frozen food industry, known for its **100% vegetarian, high-quality, and innovative product range**. With a strong presence in retail, modern trade, and HoReCa (Hotels, Restaurants & Catering), we are rapidly expanding our footprint across domestic and international markets. We are now looking for a **dynamic Sales Officer** to strengthen our HoReCa sales network in Delhi.

**Role Overview**

**Key Responsibilities**
- Develop and expand the HoReCa customer base (hotels, restaurants, caterers, QSR chains, and institutions) in the Delhi region.
- Achieve monthly, quarterly, and annual sales targets through effective business development.
- Build strong relationships with chefs, purchase managers, and decision-makers in the HoReCa segment.
- Conduct product presentations, sampling, and promotional activities to increase product penetration.
- Ensure availability and visibility of Goeld products in assigned outlets.
- Monitor competitor activities and provide market insights to management.
- Coordinate with distributors and channel partners to ensure smooth order fulfillment and service.
- Prepare and submit sales reports, forecasts, and client updates on a regular basis.

**Qualifications & Experience**
- Graduate/Postgraduate in Business, Marketing, or a related field.
- **3-5 years of sales experience in the frozen food industry with a strong focus on HoReCa sales (mandatory).**:

- Proven track record of achieving sales targets in the HoReCa segment.
- Strong client network in Delhi NCR’s hotel, restaurant, and catering industry.
- Excellent communication, negotiation, and interpersonal skills.
- Self-motivated, result-oriented, and able to work independently.
- Willingness to travel locally for client meetings and business development.

**What We Offer**
- Opportunity to work with one of India’s fastest-growing frozen food brands.
- Professional growth in a collaborative and entrepreneurial work culture.
- Exposure to premium HoReCa clients and large-scale sales opportunities.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Provident Fund

**Experience**:

- Frozen Food Industry: 2 years (required)
- Horeca sales: 2 years (required)

**Location**:

- Delhi, Delhi (required)

Work Location: In person

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