Digital Marketing Executive

7 days ago


Mohali district Punjab, India Igxact Soft technologies Pvt Ltd. Full time

**Responsibilities**
- Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, and social media.
- Conduct keyword research to identify high-converting opportunities.
- Optimize website content, meta tags, headers, and images for better search engine rankings.
- Perform on-page and off-page SEO strategies, including link-building activities.
- Monitor website performance using tools like Google Analytics, Search Console, and SEMrush.
- Develop and implement strategies to grow the company’s social media presence.
- Optimize content for social platforms like Facebook, Twitter, LinkedIn, Instagram, and Pinterest.
- Develop and execute paid marketing campaigns on search engines and display networks.
- Research and select effective keywords for SEM campaigns.

**Required Skills and Qualifications**:

- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in SEO, SMO, PPC and SEM.
- Strong analytical skills and the ability to interpret data to inform decisions.
- Excellent communication and copywriting skills.

Pay: ₹12,000.00 - ₹16,000.00 per month

Schedule:

- Day shift
- Monday to Friday

Ability to commute/relocate:

- Mohali district, Punjab: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 1 year (required)

**Language**:

- English (required)

Work Location: In person



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