Digital Marketing Executive

3 hours ago


Mohali Punjab, India WisewayTec Full time

**Responsibilities**:

- Develop and execute comprehensive digital marketing strategies to drive online traffic, enhance brand awareness, and generate leads.
- Manage and optimize digital advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conduct market research to identify new trends, technologies, and opportunities for digital marketing campaigns.
- Monitor and analyze the performance of digital marketing efforts using various analytics tools (e.g., Google Analytics, social media analytics) and make data-driven recommendations for improvement.
- Collaborate with internal teams, including content creators, designers, and developers, to create engaging and compelling digital content.
- Stay up-to-date with the latest digital marketing trends, best practices, and technologies.
- Identify and evaluate new digital marketing channels and platforms to expand our reach and grow our audience.
- Manage and maintain the company's digital presence, including website, social media profiles, and other online assets.
- Develop and maintain strong relationships with external partners, agencies, and vendors to support digital marketing initiatives.

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience (2-3 years) as a Digital Marketing Executive or similar role in a fast-paced environment.
- Demonstrable experience designing and implementing successful digital marketing campaigns.
- Proficiency in digital marketing tools and platforms, including Google Ads, Facebook Business Manager, LinkedIn Campaign Manager, etc.
- Strong analytical skills and the ability to interpret data and metrics to drive decision-making.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Strong project management skills and the ability to manage multiple tasks simultaneously.
- Ability to work independently and as part of a team in a collaborative environment.
- Certification in digital marketing (e.g., Google Ads certification) is a plus.

Pay: ₹30,000.00 - ₹35,000.00 per month

Schedule:

- Monday to Friday
- Morning shift

**Experience**:

- Digital marketing: 2 years (preferred)

Work Location: In person



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