
Digital Marketing Executive
2 weeks ago
We are looking for a motivated Digital Marketing Executive to join our team and drive the growth of our gaming titles through data-driven marketing strategies. You will be responsible for managing social media channels, planning and executing paid campaigns, analyzing performance data, and optimizing marketing efforts to maximize downloads, engagement, and revenue.
**Key Responsibilities**:
- Manage and grow the company’s **social media presence** (Instagram, Twitter/X, Facebook, YouTube, Discord, LinkedIn).
- Plan and execute **paid ad campaigns** (Google Ads, Meta Ads, TikTok Ads) for user acquisition.
- Analyze campaign performance using **Firebase, Google Analytics, AppsFlyer**, etc., and optimize strategy accordingly.
- Drive **App Store Optimization (ASO)** for better visibility and downloads.
- Collaborate with **influencers and content creators** to promote game launches.
**Requirements**:
- 2-5 years of experience in digital marketing, preferably in the **gaming or mobile app industry**.
- Proficiency in **performance marketing**, **social media management**, and **analytics tools**.
- Strong understanding of **user acquisition**, **community building**, and **ASO best practices**.
- Creative, analytical, and passionate about **games and player behavior**.
**Job Types**: Full-time, Permanent
Pay: ₹10,638.15 - ₹20,000.00 per month
**Benefits**:
- Paid sick time
Schedule:
- Day shift
- Fixed shift
Ability to commute/relocate:
- Vastral, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (preferred)
**Experience**:
- Digital marketing: 3 years (preferred)
Work Location: In person
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