Digital Marketing Trainer
2 days ago
**Job Title**:
Digital Marketing Trainer
**Job Type**:
Full-time / Part-time / Freelance / Contract
**About Us**:
Invictus Engineers leading IT and professional training institute dedicated to providing career-oriented programs across emerging technologies and business domains. As part of our growing portfolio, we are looking for an experienced and passionate **Digital Marketing Trainer** who can empower learners with the latest skills and best practices in the field of digital marketing.
We are seeking an enthusiastic and knowledgeable **Digital Marketing Trainer** to deliver practical, up-to-date training to students and professionals. The trainer will be responsible for delivering end-to-end training programs that cover all aspects of digital marketing—from foundational concepts to advanced strategies.
**Key Responsibilities**:
Conduct engaging training sessions on various aspects of **Digital Marketing** including:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM) / Google Ads
- Social Media Marketing (SMM)
- Content Marketing
- Affiliate Marketing
- Web Analytics (Google Analytics, GA4)
- Marketing Automation
- E-commerce Marketing
- Design and update course materials, presentations, projects, and assignments.
- Teach both foundational concepts and advanced tools/platforms.
- Stay updated on the latest digital marketing trends, tools, and industry practices.
- Provide real-world case studies and project-based learning.
- Guide and mentor students on certification exams (Google, Meta, HubSpot, etc.).
- Support students in building their digital marketing portfolios and preparing for job placements.
- Collaborate with the academic and placement teams to align training with market demands.
**Skills & Experience Required**:
- Proven industry experience in **Digital Marketing** with strong knowledge of current trends and platforms.
- Hands-on experience in running paid campaigns on Google, Meta, LinkedIn, etc.
- Expertise in **SEO tools** (Ahrefs, SEMrush, Moz, Screaming Frog, etc.).
- Familiarity with **Content Management Systems (CMS)** like WordPress.
- Strong understanding of **Marketing Funnels** and **Conversion Optimization**.
- Excellent presentation and communication skills.
- Prior experience as a **Trainer / Mentor / Coach** is desirable.
- Exposure to real-world digital marketing projects and case studies.
**Qualifications**:
- Bachelor’s or Master’s degree in **Marketing, Business, Communications, IT**, or related fields.
- Professional certifications in **Google Ads, Google Analytics, HubSpot, Meta Blueprint** — preferred.
**Why Join Us**:
- Be part of a dynamic and fast-growing training ecosystem.
- Opportunity to shape the careers of future digital marketers.
- Flexible work options (Offline / Online / Hybrid).
- Competitive compensation with performance incentives.
- Continuous learning and professional development opportunities.
Schedule:
- Day shift
Work Location: In person
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