Social Media Strategist

**Job Information**:
Industry

**Advertising**

Date Opened

**07/02/2025**

Job Type

**Full time**

Work Experience

**1-3 years**

City

**Bangalore South**

State/Province

**Karnataka**

Country

**India**

Zip/Postal Code

**560102**

**About us**

**Confluencr is redefining influencer marketing for India**

With 100+ team members and campaigns across 15+ countries, we’ve helped over 700 brands—from skincare giants and electric vehicles to edtech disruptors and real estate leaders - build influence that drives action.

We blend cutting-edge tech with a marketer’s mindset.

Our in-house systems help us shortlist the right creators, track performance at scale, and optimise campaigns in real time—but it’s our strategic thinking and storytelling that make the impact unforgettable. From helping a D2C brand 10x its sales to turning B2B products into viral content - we're not just executing briefs. We’re pushing boundaries, every single day.

If you're looking to work where creativity meets precision, and where influence is built—not bought—welcome to Confluencr.
- Confluencr is a part of Walnut Folks Group._

**Requirements**:
As a Social Media Strategist, you will be responsible for building and executing content strategies across our own company pages and associated brands. You will play a key role in planning content, driving engagement, and managing the day-to-day execution of our social presence, while working closely with our internal creative team and leadership.
- Content Strategy and Planning
- Build and manage monthly social media calendars for our company’s social platforms (LinkedIn, Instagram, Twitter/X, Meta, YouTube).
- Align content ideas with brand tone, business priorities, and audience interests.
- Creative Execution
- Collaborate with designers, writers, and editors to bring content to life (posts, reels, stories, carousels, shorts, etc.).
- Ensure timely publishing and maintain visual and tonal consistency across platforms.
- Internal Collaboration
- Work with founders and key internal stakeholders to highlight company updates, campaigns, hiring needs, events, and milestones.
- Ensure the brand’s social presence reflects our values, personality, and aspirations.
- Engagement & Community
- Manage comments, DMs, and responses actively across platforms.
- Spot opportunities to join relevant online conversations or trends.
- Performance Tracking & Optimization
- Monitor post and campaign performance using built-in analytics and reporting tools.
- Share regular insights and make content adjustments based on what works.
- Trend Awareness
- Keep an eye on trending formats, memes, platform changes, and viral content opportunities.
- Suggest experimental content ideas that align with our brand.

(Someone with prior experience in a startup or marketing-led organization will be preferred)

**Benefits**:

- Why should you join us?
- Opportunity to work on real and challenging marketing problems.
- High involvement from founders and learning opportunities.
- Autonomy in your work with mínimal concern about experimental failures.
- Collaboration with genuine, honest peers who support each other.
- Opportunity to contribute beyond your role with appropriate compensation.
- Commitment to continuous learning and professional growth.
- Work on cutting-edge marketing problems with advanced tools and strategies.
- Long-term growth potential within the company.

Why shouldn't you join us?
- If you're looking for a product company, we are not one.
- If you prefer a highly structured corporate environment with clearly defined roles, we operate as a nimble, bootstrapped company.
- If you seek the highest pay bracket in the industry, you may find better options with hyper-funded startups.

Working Days: Monday to Friday (Onsite) + Saturday Half Day (WFH)
- Location: HSR Layout, Bangalore.