Area Sales Executive

**1. Franchise Lead Generation & Prospecting**

**Goal**: Attract and qualify potential franchisees who align with the brand.

**Lead Sourcing & Marketing Strategies**
- Attend franchise expos, business networking events, and industry conferences.
- Develop strategic partnerships with brokers, consultants, and business networks.
- Create referral programs to encourage word-of-mouth marketing.

**Lead Qualification & Management**
- Pre-screen leads based on financial stability, industry experience, and business fit.
- Maintain an updated CRM to track and nurture leads.
- Develop lead scoring systems to prioritize high-potential prospects.

**2. Franchise Sales & Deal Closure**

**Goal**: Convert high-quality leads into franchise owners through an effective sales process.

**Sales Presentations & Discovery Days**
- Host webinars, in-person events, or one-on-one meetings with prospects.
- Provide compelling presentations detailing business models, profitability, and investment ROI.
- Offer virtual tours or site visits for an immersive experience.

**Negotiation & Closing the Sale**
- Handle objections related to investment costs, profitability concerns, or operational risks.
- Facilitate legal and financial discussions with transparency.
- Provide franchise disclosure documents (FDD) and ensure full compliance.

**3. Franchisee Onboarding & Legal Compliance**

**Goal**: Seamlessly transition new franchisees into the business while ensuring compliance.

**Legal Documentation & Franchise Agreements**
- Ensure prospects understand the Franchise Disclosure Document (FDD).
- Manage the franchise agreement signing process with legal oversight.
- Verify regulatory and legal compliance with local laws.

**Franchisee Training & Initial Setup**
- Coordinate training sessions (operations, marketing, financial management).
- Assist with location selection, lease agreements, and store setup.
- Ensure access to brand guidelines, supplier networks, and tech platforms.

**4. Franchisee Relationship Management & Retention**

**Goal**: Maintain a strong relationship with franchisees and ensure long-term success.

**Ongoing Franchisee Support**
- Assign dedicated franchise business managers for support.
- Conduct regular check-ins to address challenges and provide guidance.
- Offer continuous learning programs and operational workshops.

**Franchisee Performance Monitoring**
- Track financial performance, sales, and customer feedback.
- Provide actionable insights to improve profitability.
- Implement reward programs for high-performing franchisees.

**5. Market Expansion & Competitive Strategy**

**Goal**: Identify and capitalize on market opportunities for franchise growth.

**New Market Identification & Feasibility Studies**
- Analyze market demographics, purchasing behavior, and economic conditions.
- Conduct location feasibility studies for potential expansion.
- Develop strategic partnerships to enter new regions or territories.

**Competitor Benchmarking & Market Adaptation**
- Research competitor franchise models, pricing structures, and success factors.
- Adapt franchise strategies based on industry trends and insights.
- Innovate service offerings to maintain a competitive edge.

**6. Revenue Generation & Financial Performance**

**Goal**: Drive franchise sales revenue and maximize profitability.

**Franchise Fee & Royalty Structure Optimization**
- Establish competitive yet profitable franchise fees.
- Ensure a sustainable royalty model that benefits both franchisees and the brand.

**Sales Forecasting & Revenue Growth Strategies**
- Develop accurate revenue projections for new franchise openings.
- Identify and capitalize on high-return investments in sales and marketing.
- Adjust financial strategies based on sales performance data.

**Job Types**: Full-time, Fresher

Pay: ₹25,000.00 - ₹50,000.00 per month

**Benefits**:

- Health insurance
- Life insurance
- Provident Fund

Schedule:

- Day shift

Supplemental Pay:

- Commission pay
- Performance bonus
- Quarterly bonus
- Yearly bonus

**Experience**:

- total work: 3 years (preferred)

Work Location: In person