
Performance Marketing
4 days ago
** IMMEDIATE HIRING **
**Performance Marketing Job Role & Responsibilities**:
1. Campaign Management: Plan, execute, and optimize paid campaigns on Google, Meta, LinkedIn, and other platforms.
2. Budget Optimization: Manage budgets to maximize ROI and monitor daily ad spend.
3. Performance Tracking: Analyze campaign performance using tools like Google Analytics and provide actionable insights.
4. A/B Testing: Test creatives, ad copy, and landing pages for improved conversions.
5. Audience Targeting: Conduct audience research and implement advanced targeting strategies like retargeting and lookalike audiences.
6. Reporting: Prepare performance reports and dashboards to track KPIs like ROAS, CPA, and CTR.
7. Collaboration: Work with design, content, and sales teams to align campaigns with business goals.
8. Competitor Analysis: Monitor and analyze competitor campaigns for strategic insights.
9. Trend Adaptation: Stay updated on the latest digital marketing trends and tools.
**Key Skills Required**:
- Expertise in PPC platforms (Google Ads, Meta Ads Manager, etc.).
- Proficiency in analytics tools (Google Analytics, GA4).
- Strong analytical and problem-solving skills.
- Knowledge of SEO, SEM, and CRM tools.
- Excellent communication and organizational abilities.
**Success Metrics**:
- Improved ROAS and CTR.
- Reduced CPA.
- Increased conversions, leads, or sales.
**Salary**: 22K per month.
**Job Type**: Full Time
Job Timing: 10:30 am to 7:00 pm (Monday to Saturday)
- **This job requires creativity, analytical thinking, and technical expertise to drive business growth effectively.**_
Pay: ₹22,000.00 per month
Schedule:
- Day shift
Work Location: In person
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