Content Strategist

4 days ago

Gurugram Haryana, India Laiqa Wellness Pvt Ltd Full time

Job Description: Content Writer

Job Overview:
Key Responsibilities:

- Content Creation:
○ Develop original content for Laiqa’s website, blog, and social media channels.

○ Write compelling video scripts and ad copies for marketing campaigns.

○ Produce engaging short-form content for social media platforms including Instagram, Facebook, Twitter, and LinkedIn.

○ Craft informative and persuasive long-form articles, blog posts, and newsletters.
- Brand Voice:
○ Ensure all content aligns with Laiqa’s brand voice and messaging.

○ Maintain consistency in tone and style across all platforms and content types.
- SEO:
○ Incorporate SEO best practices to improve content visibility and search rankings.
- Collaboration:
○ Work closely with the marketing team to develop content strategies and campaigns.

○ Collaborate with graphic designers, videographers, and other team members to create cohesive and compelling multimedia content.

Qualifications:

- Experience:
○ 2-3 years of experience in content writing, preferably in the B2C/healthcare sector.

○ Proven track record of creating engaging content across various formats and platforms.
- Skills:
○ Exceptional writing, editing, and proofreading skills.

○ Strong understanding of SEO principles and content optimization.

○ Ability to create content that resonates with diverse target audiences.

○ Proficient in using content management systems (CMS) and social media platforms.

○ Excellent research skills and attention to detail.

○ Strong organizational and time-management skills.
- Creativity:
○ Ability to think creatively and develop innovative content ideas.

○ Strong storytelling skills with a keen eye for detail.

Pay: Up to ₹50,000.00 per month

Work Location: In person

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