
Btl Executives
5 days ago
**Company Name : UBON**
**Position : BTL Executives**
**Base Location : Delhi**
**Report to** **:Founders/ VPO /National Sales Manger**
**Team size** : 10
About Company**:UBON**, today, is a leading brand in the CONSUMER ELECTRONICS (Mobile Accessories and Speakers) category with a PAN India presence. They have over 250 distributors in about 3500 cities. It connects over 10 million people with a very strong presence offline as well as online business platforms.
**Job REPONSIBILITIES: -**
- Implement marketing activity and outdoor marketing activity in order to increase sales pan India covering all states and Union Territories.
- Result-oriented advertising and marketing activities designed to meet sustainable business growth through market intelligence, creativity, and strategic vision.
- Build an BTL activity that attracts, develops, and retains outstanding sales attraction.
**Job description**:
**Plan and allocate regional responsibilities with respect to Events, Activations and other BTL**
- Maintaining the relationship with the Marketing & Sales team members.
- Plan & managing the periodically Ground Activation & Promotions.
- Control events including preparation and performing Events & Exhibitions
- Planning and executing all BTL activities - Events (roadshows, exhibitions, conferences, seminars), promotions (pamphlets, handbills, brochures) and brand/service placement.
- Planning and innovating new marketing initiatives on a regular interval to create a brand recall and awareness.
- Responsible for setting up of strong network of vendors / Agencies for various promotional activities planned for the respective regions.
- Define key guidelines for each project/ campaign and check for adherence to the brief.
- Mystery Market visits to check and audits (quantitative & qualitative)
**Requirements**:
- Bachelor's degree in business, marketing or MBA in Mass Communication
- 3+ years of working experience in trade marketing, in-store communication or similar role
- Outstanding understanding of Marketing Mix
- Strategic Decision Making
- Excellent communication skills
**Job Types**: Full-time, Permanent
Pay: ₹19,306.07 - ₹30,054.61 per month
**Benefits**:
- Flexible schedule
- Leave encashment
Schedule:
- Day shift
- Morning shift
Supplemental Pay:
- Performance bonus
- Yearly bonus
**Experience**:
- BTL: 3 years (required)
Work Location: In person
Application Deadline: 22/04/2025
Expected Start Date: 25/04/2025
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