Insurance Marketing Executive

2 days ago

Jalandhar Punjab, India WIZE ENTERPRISE Full time

**Job Description: Insurance Marketing Executive**

**Position Overview**:
We are seeking a dynamic and results-driven Insurance Marketing Executive to join our team. As an Insurance Marketing Executive, you will be responsible for developing and implementing marketing strategies to promote our insurance products and services, attract new customers, and retain existing ones. Your goal will be to drive revenue growth and increase market share in the insurance industry.

**Key Responsibilities**:

- Develop Marketing Strategies:

- Research market trends and competitor activities to identify opportunities for growth.
- Develop comprehensive marketing strategies to promote insurance products and services.
- Create targeted campaigns to reach specific customer segments and achieve business objectives.
- Brand Management:

- Maintain and enhance the company's brand image in the insurance industry.
- Ensure consistency in messaging and branding across all marketing channels.
- Collaborate with internal teams to develop marketing materials and collateral.
- Digital Marketing:

- Develop and execute online advertising campaigns to generate leads and increase brand visibility.
- Monitor and analyze digital marketing metrics to optimize campaigns for effectiveness.
- Sales Support:

- Work closely with the sales team to provide marketing support and materials.
- Develop sales tools and resources to help agents and brokers effectively promote insurance products.
- Conduct training sessions to educate sales staff on new products and marketing strategies.
- Customer Acquisition and Retention:

- Implement customer acquisition strategies to attract new clients to the company.
- Develop customer retention programs to ensure high levels of client satisfaction and loyalty.
- Analyze customer feedback and market data to identify opportunities for improvement.
- Performance Tracking and Reporting:

- Track marketing performance metrics such as ROI, conversion rates, and customer acquisition costs.
- Prepare regular reports on marketing activities and outcomes for management review.
- Use data-driven insights to continuously optimize marketing strategies and tactics.

**Requirements**:

- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in insurance marketing or related industry.
- Strong understanding of marketing principles and strategies.
- Excellent communication and interpersonal skills.
- Proficiency in digital marketing tools and techniques.
- Ability to work effectively in a fast-paced, team-oriented environment.
- Analytical mindset with the ability to interpret data and make strategic recommendations.

**Job Types**: Full-time, Fresher

Pay: ₹8,623.49 - ₹20,767.92 per month

**Benefits**:

- Cell phone reimbursement
- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Education**:

- Higher Secondary(12th Pass) (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

**Speak with the employer**

+91 8872299555

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