Social Media Handler

2 days ago

Chennai Tamil Nadu, India Saaki Argus & Averil Consulting Full time

**About Client**

A Leading Educational Technology Company

**Objectives of this role**
- Increase engagement for existing audiences with high-quality social initiatives
- Acquire new followers by filling gaps in our marketing content output
- Align our brand with new and emerging trends
- Improve ROI through more consistently on-target messaging
- Identify new channels to embed our brand that align our marketing direction
- Glean insights from social data using monitoring tools

**Responsibilities**
- Use social media tools to craft and release content to our social channels
- Develop social media campaigns in collaboration with the marketing team
- Become an extension of the company’s brand to connect with existing customers, and acquire new ones
- Analyze the company’s social strategy to make frequent improvement suggestions
- Establish key performance indicators to understand efficacy of existing social campaigns and adjust strategy for further optimizations

**Location**
- Chennai

**Experience**
- 1-3 Years

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