Performance Marketer

1 week ago

Pakhowal Ludhiana Punjab, India Social Shosha Full time

**Key Responsibilities**:

- Develop and implement performance marketing strategies to meet client objectives.
- Create, manage, and optimize campaigns on Meta (Facebook, Instagram) and Google Ads.
- Conduct audience research and segmentation to effectively target ads.
- Monitor and analyze campaign performance, providing regular reports and insights.
- Utilize A/B testing to identify and implement effective ad creatives and strategies.
- Manage budgets, bid strategies, and cost-per-acquisition goals.
- Stay updated with the latest trends and best practices in digital marketing.
- Collaborate with cross-functional teams to align marketing efforts with overall business goals.

**Qualifications**:

- Proven experience as a Performance Marketer, Digital Marketing Specialist, or similar role.
- Expert knowledge of Meta Ads (Facebook, Instagram) and Google Ads platforms.
- Strong analytical skills and proficiency in using analytics tools (e.g., Google Analytics).
- Experience with A/B testing and data-driven decision-making.
- Excellent communication and presentation skills.
- Ability to manage multiple projects and meet deadlines.
- Certification in Google Ads and Facebook Blueprint is a plus.
- Bachelor's degree in Marketing, Business, or a related field preferred.

**What We Offer**:

- Competitive salary and performance-based incentives.
- Flexible working hours
- Opportunities for professional growth and development.
- Collaborative and inclusive work environment.
- Access to the latest marketing tools and technologies.

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹50,000.00 per month

**Benefits**:

- Flexible schedule

Schedule:

- Day shift
- Night shift

Supplemental Pay:

- Overtime pay
- Performance bonus
- Yearly bonus

**Experience**:

- total work: 2 years (preferred)

Work Location: In person

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