Digital Marketing Executive

3 days ago

Gurugram Haryana, India Unikon.ai Full time

Job Title: Digital Marketing Executive (App Install Campaign Specialist)

Location: [Your Company Location]

About Us:
**Responsibilities**:
App Install Campaign Management:
Plan, execute, and optimize app install campaigns across various digital advertising platforms including Google Ads, Facebook Ads, and other relevant networks.
Utilize advanced targeting options, bid strategies, and ad formats to maximize app installs while maintaining cost-efficiency.
Implement tracking mechanisms such as app attribution tools (e.g., Adjust, AppsFlyer) and deep linking to accurately measure campaign performance and ROI.
Keyword Research and Optimization:
Conduct in-depth keyword research using tools such as Google Keyword Planner, SEMrush, and AppTweak to identify high-value keywords relevant to our target audience and app category.
Optimize app store listings with relevant keywords, compelling descriptions, and engaging visuals to improve app visibility and conversion rates.
Creative Asset Development:
Collaborate with the design team using tools like Adobe Creative Suite (Photoshop, Illustrator) to create engaging ad creatives, including banners, videos, and interactive ad formats, optimized for various digital advertising platforms.
Continuously test and iterate ad creatives using A/B testing tools (e.g., SplitMetrics, Storemaven) to identify top-performing assets and improve campaign performance.
Campaign Analysis and Reporting:
Monitor campaign performance metrics using analytics platforms such as Google Analytics, Firebase, and Facebook Analytics on a regular basis.
Analyze campaign data to identify trends, opportunities, and areas for optimization. Prepare detailed reports and actionable insights for stakeholders.
ASO (App Store Optimization):
Implement ASO best practices to improve app store visibility and organic downloads using ASO tools like App Annie, Sensor Tower, and Mobile Action.
Conduct A/B tests for app store elements such as app title, description, screenshots, and icons using ASO testing platforms to optimize conversion rates

**Requirements**:
In-depth knowledge of digital advertising platforms such as Google Ads, Facebook Ads, and mobile ad networks.
Familiarity with app attribution tools, deep linking, and app analytics platforms.
Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
Excellent communication skills and ability to collaborate effectively with cross-functional teams.
Certifications in Google Ads, Facebook Blueprint, or other relevant digital marketing certifications are a plus.

**Salary**: ₹33,333.00 - ₹41,667.00 per month

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

Ability to Commute:

- Gurgaon, Haryana (required)

Ability to Relocate:

- Gurgaon, Haryana: Relocate before starting work (required)

Work Location: In person

**Speak with the employer**

+91 8700799600

  • Digital Marketing Executive

    1 week ago

    Gurugram, Haryana, India INFABIO DIGITAL Full time

    We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. **Responsibilities**: - Assist in the...

  • SEO Executive

    23 hours ago

    Gurugram, Haryana, India OptMum Digital Marketing Full time

    **Job Title**: SEO Specialist **Location**: Sector 45, Gurgaon **Job Type**: Full-Time **About OptMum Digital**: At OptMum Digital, we drive business growth through advanced digital marketing strategies. Our expertise includes SEO, PPC, SMM, website development, and content marketing, helping brands achieve measurable success with innovative...

  • Digital Marketing Executive

    5 days ago

    Teekli, Gurugram, Haryana, India Big Leap Digital Services Pvt Ltd Full time

    The Big Leap is looking for a Digital Marketing Executive to work with one of our esteemed clients. This is an exciting opportunity for someone who’s ready to contribute to impactful in-house projects while gaining hands-on experience in the dynamic world of digital marketing. Role Highlights: Work from the client’s office (2 days a week) Get a...

  • Digital Marketing Intern/ Executive

    3 weeks ago

    Gurugram, India Dero Digital Full time

    We are looking for aDigital Marketing Internto join our team and gain hands-on experience in the world of digital marketing. This is a great opportunity for someone eager to learn, grow, and build a career in the digital space. Role:Digital Marketing Intern Experience: 0-6 month Location:Gurgaon/Hybrid Duration:6 Months Responsibilities: Assist in creating...

  • Digital Marketing Sales

    3 days ago

    Faridabad, Haryana, India Bhavy Digital marketing network Full time

    We are looking for a passionate sales executive to join our sales team. The sales executive's responsibilities include generating leads, making sales calls, continuously updating our CRM database, and meeting sales targets. - **Sales Executive Responsibilities**:_ - Setting sales goals and developing sales strategies. - Researching prospects and generating...

  • Digital Marketing Executive

    7 days ago

    Gurugram, Haryana, India Capital Placement Services Full time

    **Gurgaon, Sector 74** Execute offline and digital real estate marketing campaigns Generate leads and coordinate with the sales team Manage branding, promotions, and real estate portals Organize and conduct site visits for clients Coordinate with brokers and channel partners Monitor competitor projects and market trends Plan events and exhibitions for...

  • Digital Marketing Executive

    1 week ago

    Gurugram, Haryana, India Dahdaan Realtors Full time

    **Position Overview**: We are seeking a highly motivated and dynamic Digital Marketing Executive to join our marketing team. The Digital Marketing Executive will be responsible for developing and implementing digital marketing strategies to promote our real estate offerings, increase brand awareness, and drive lead generation. **Key Responsibilities**: 2....

  • Digital Marketing Executive

    7 days ago

    Gurugram, Haryana, India Healing Hands Clinic Full time

    **Job Summary**: **Responsibilities**: **Digital Strategy and Planning**: - Develop and execute comprehensive digital marketing strategies aligned with overall business objectives. - Conduct market research to identify trends, competitive analysis, and target audience insights. - Plan and manage digital marketing budgets effectively. **Content Creation and...

  • Digital Marketing Executive

    1 week ago

    Gurugram, Haryana, India Eveez TravelTech Experiences P. Ltd. Full time

    **Position: Digital Marketing Executive** **Location: Bangalore & Gurgaon** **Job Summary**: **Key responsibilities include**: - Developing comprehensive digital marketing strategies aligned with business goals - Designing graphics and other visual assets for digital marketing campaigns - Monitoring and analyzing website traffic, conversion rates, and...

  • Digital Marketing Executive

    3 days ago

    Gurugram, Haryana, India Spider Infotech Full time

    **Position**:Digital Marketing Executive **Location**: Gurgaon (Hybrid) **Experience**: 3-5 Years **Working Days**: 6 Days a Week **About Us**: We are a fast-growing organization looking for a results-driven Digital Marketing Executive to join our dynamic team. If you have a passion for digital marketing, a creative mindset, and the ability to execute...