Digital Marketing Executive

6 days ago

Navi Mumbai, India Word Publishing Full time

**Hello All,**

**Greeting from Word Publishing**

**Word publishing** works under the Localization, translation, and testing domain. We have more than 350+ Software Testers and others on board working with us. **Adobe** and **Microsoft** are our major clients. **Amazon**, **Voot**, and **Netflix** are also our clients. Now, these days we are working on software manual and automation testing. We are providing a comprehensive package of language services; including translation, cultural adaptation, desktop publishing, print and publishing, machine translation with post-editing, software testing, transcription, translation subtitling, and voiceover and many other services.

**Job Profile: Digital Marketing Executive**

**Experience: 6 months to 1 year**

**Roles and Responsibilities**:
1. Tracking the effectiveness of various campaigns and course-correcting as required.

2. Developing and implementing comprehensive digital marketing programs in line with the company’s **service plans and business priorities.**

3. Creating suitable content for each stage of a customer’s digital journey.

4. Reviewing and optimizing the design and content of all online assets including the company website and **social media pages.**

5. Planning and control of the digital marketing budget and spending by allocating budgets to different channels.

6. Developing and executing content marketing campaigns **to drive traffic, engagement, leads, sales, and customer retention**.

**7.** Driving performance marketing via **Customer Acquisition Funnel, Display Ads,** **Facebook Ads, Google Ad Words, PPC, and SEO/SEM.**

8. Analyzing content traffic metrics and effectiveness of campaigns and messaging to explore ways of **improving content marketing ROI.**

1. Minimum 6 months **or more than 1 Year** of **Digital Marketing experience with a Digital Marketing Certificate**

2. Preferably of experience in the **IT industry**

3**. Excellent verbal and written communication skills in English**

4. Comfortable with **CRM, PowerPoint decks**, online research, **LinkedIn, **and various other lead-generation platforms.

**Office timing: 9:00 AM to 6:00 PM**

**5 Days working, Sunday Fixed Off.**

**Additional Benefit: Incentives.**

**Job Type**: Regular / Permanent

**Salary**: ₹15,000.00 - ₹20,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Commuter assistance
- Health insurance
- Internet reimbursement
- Provident Fund

Schedule:

- Day shift

Ability to commute/relocate:

- Ghansoli, Navi Mumbai - 400701, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (required)

**Experience**:

- Digital marketing: 1 year (required)
- total work: 1 year (required)

**Language**:

- English (required)

**Speak with the employer**
+91 9967772037

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