Product Advocate

4 days ago

Karnataka, India Kong Full time

**Are you ready to power the World's connections?**

We’re looking for a **technical, customer-facing product advocate** to be the connective tissue between Kong Konnect’s product, our users, and our go-to-market teams. As a Product Advocate, you will proactively engage with high-intent prospects, help unblock technical evaluations, and turn interest into adoption by guiding developers and decision-makers through their journey.

This role is part of Kong’s product-led growth (PLG) motion—designed to help more users be successful faster by combining technical know-how with sales acumen. You’ll report to the Director of Product Growth and work closely with Sales, Product, and Marketing.

**What You’ll Own**:

- ** Proactive technical outreach**: Identify and engage high-value free-tier users (PQLs) who are likely to convert, offering hands-on guidance and resources.
- ** Evaluation support**: Walk prospects through product capabilities, set up proof-of-concepts, and answer technical questions to accelerate time-to-value.
- ** Conversion enablement**: Partner with growth and sales teams to move users from free to paid plans by demonstrating how Kong Konnect solves their needs.
- ** Feedback loop to product**: Capture and relay structured product feedback from prospects and customers to influence roadmap priorities.
- ** Advocate playbooks**: Develop and refine outreach scripts, demo flows, and objection-handling guides to make technical conversations efficient and effective.
- ** Cross-functional handoff**: Ensure smooth transitions from PLG-driven users to sales-assisted deals, providing full context to account teams.

**We Think You’ll Be a Great Fit If You**:

- Have **3+ years** in a technical sales, sales engineering, developer advocacy, or product specialist role.
- Are comfortable with **APIs, developer tools, and cloud-native concepts**—and can translate technical features into business value.
- Have a proven track record of influencing technical buyers, running product demos, and managing multiple concurrent conversations.
- Thrive on **customer-facing work** and can adapt communication styles for both highly technical users and business stakeholders.
- Are proactive and data-driven—spotting patterns in product usage data and prioritizing outreach accordingly.
- Bonus: Experience with API gateways, Kubernetes, service mesh, or related infrastructure products.

LI-AP

**About Kong**:

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