Sales and Marketing Executive

3 days ago

Alkapuri Vadodara Gujarat, India Aniradichita Theatre and Films Association Full time

**Key Responsibilities**:

- 1. Market Penetration (B2B, B2C, P2P & B2G):_
- Identify growth opportunities in B2B, B2C, P2P, and B2G verticals.
- Develop segment-specific strategies to enter and expand in untapped markets.
- Conduct market research to analyze consumer behavior, industry trends, and competitor activities.
- Build brand presence in target regions through networking, collaborations, and field outreach.
- 2. Marketing Campaign Strategizing (Online & Offline):_
- Plan and execute integrated marketing campaigns tailored for B2B, B2C, P2P, and B2G audiences.
- Organize and oversee offline activities such as events, pop-ups, roadshows, and community/government meetups.
- Collaborate with creative and content teams to develop engaging promotional assets.
- 3. Lead Generation:_
- Develop robust lead generation strategies for all four segments (businesses, consumers, individual users, and government entities).
- Utilize LinkedIn, sales platforms, and referral programs to build a consistent pipeline.
- Track and nurture leads through different stages of the sales funnel.
- Conduct cold calls, networking, and outreach to convert prospects into warm leads.
- 4. Client Acquisition & Relationship Management:_
- Convert leads into loyal clients through effective sales pitching, demos, and follow-ups.
- Customize proposals and presentations based on client needs and segment.
- Build long-term relationships and maintain client satisfaction across B2B, B2C, P2P, and B2G.
- Ensure seamless onboarding and after-sales support.

**Required Skills & Qualifications**:

- Bachelor’s degree in Marketing, Business, or related discipline.
- 2+ years of experience in sales and marketing, preferably across B2B and B2C domains.
- Excellent verbal and written communication skills.
- Strong interpersonal, negotiation, and presentation skills.
- Proactive, creative, and target-oriented mindset.

**Preferred Qualifications**:

- Exposure to peer-to-peer marketing or community/government engagement campaigns.
- Multilingual skills to support regional market penetration.

**Job Types**: Full-time, Permanent

Pay: ₹320,000.00 - ₹500,000.00 per year

**Benefits**:

- Flexible schedule
- Paid sick time
- Paid time off

Compensation Package:

- Bonus pay
- Performance bonus

**Experience**:

- Sales: 1 year (required)

**Language**:

- English (required)

Work Location: In person

**Speak with the employer**
+91 9998902962

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