Influencer Marketing
3 days ago
MarketingTamil NaduPosted On
26 May 2025
End Date
16 Jul 2025
Required Experience
NA
- Basic Section
New Job TitleNo. Of Openings
1
BAND
Band 1
Grade
Level 2
Designation
Executive
Campus/Non CampusEmployment TypeRequisition Type
New
Employee CategoryTAT
30
Closing Date
16 Jul 2025
- Organisational
Company
Matrimony.Com
Business Unit
Group Functions-Common
Department
Marketing
Sub Department
Marketing
Country
India
Region
Tamil Nadu
State
Tamil Nadu
City
Chennai
Working Location
Beliciaa Towers
IndustryFunctional AreaRole- Skills
Skill
INFLUENCER MARKETING
MARKET RESEARCH
BRAND MANAGEMENT
MARKETING
DIGITAL MARKETING
MARKETING COMMUNICATIONS
SOCIAL MEDIA MARKETING
BUSINESS DEVELOPMENT
COMPETITIVE ANALYSIS
MARKETING STRATEGY
CRM
Minimum Qualification
No data available
- Job Description
**Job Title: Executive**
Role Ovrerview:
Key Responsibilities:
- Discovering and identifying the right influencers for brand collaborations.
- Liaising with social media and influencer agencies to facilitate partnerships.
- Briefing agencies on campaign objectives, target audience, and brand messaging.
- Ensuring the proper execution of influencer campaigns, including monitoring timelines and deliverables.
- Evaluating scripts and content to ensure alignment with brand guidelines and messaging.
- Tracking and analyzing campaign performance metrics to measure success and identify areas for improvement.
- Building and maintaining relationships with influencers and agencies to foster long-term partnerships.
**Required Skills**:
- Strong understanding of social media platforms and influencer marketing trends.
- Basic content writing skills to develop engaging briefs and evaluate content.
- Excellent negotiation and communication skills to collaborate effectively with influencers and agencies.
- Ability to multitask and prioritize tasks in a fast-paced environment.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, or related field.
- 1-3 years of experience in influencer marketing or social media management.
- Proven track record of successful influencer collaborations and campaign execution.
- Proficiency in social media analytics tools and platforms.
Location: Chennai
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